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Forces of Socialization: Family, Work, and Media Impact

Explore how family, work, and media shape our self-identity through socialization processes that begin in childhood and continue into adulthood. Discover the roles of primary and secondary agents like family, schools, peers, and media in influencing our behaviors and norms. Understand the importance of workplace culture, anticipatory socialization, and the unique impact of television on individuals, especially children.

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Forces of Socialization: Family, Work, and Media Impact

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  1. How Are we socialized? Family, Work and Media: The Forces that Shape Us

  2. Terms • Socialization– the process through which an individual acquired a self-identity and the social skills for survival • Takes place during your entire life • Learned through interaction and not from direct instruction • Begins very early in childhood • Strongly influences the kind of person you will become • Strongest in childhood to early adulthood

  3. Agents of socialization • Primary– the means by which an individual learns the basic norms of society during childhood • Secondary - The means by which an individual learns further social behavior and norms

  4. Family • Family – primary agent • Direct orders/commands • Praise or punishment • Unconscious actions of our parents or guardians as role models • Telling and reading of stories • Choosing playmates

  5. Secondary Agents of SocializationSchools • Schools: Why are schools so important in the development of young people’s socialization? • first time you are away from your parents • First time someone other than your parents disciplined you

  6. Peers and Reference Groups • Define the following terms: • peer group – a group of people of similar age and status with whom a person interacts socially • reference group – a group of people one mentally refers to when needing a solution to a problem • identity crisis – the period during adolescence when an individual is trying to answer the questions who am I? What do I want to do with my life? (in your teens) • identity confusion – when an individual has not formed a strong personal identity and remains dependent on peers (when they are in early adulthood)

  7. Work Place Define the following terms and give an example for each • workplace culture – the values, norms, attitudes, ways of relating to others and presenting oneself that are common to an organization • anticipatory socialization – the behaviour expected of individuals when they become doctors, police officers, lawyers, and so on • Examples -

  8. Secondary Agents of Socialization – The Media • Why is TV so popular? • Continuous rapid movements and loud sounds cause the viewer to be completely oriented to the screen, activating the nervous system, activating the nervous system to a high degree • Interactions between people and events are short and vivid • Several senses are stimulated • Action is vivid and emotional reaction is greater than with other media • Rapid presentation of events and material give little opportunity for processing and reflection

  9. How is it different from other agents of socialization? • Does not require interaction with actual people • One way communication • No influence over the message being delivered

  10. How is TV different for children? • Young children are not able to distinguish fantasy from reality • Have trouble distinguishing between a story line and a commercial – this fact is exploited by advertisers

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