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Analysis of US and UK Golf Equipment Sales Trends and Forecasts for 2007

This report from Golf Datatech LLC provides a comprehensive analysis of retail sales trends for golf equipment in the US and UK for 2006. It covers sales data for various categories, including balls, woods, irons, putters, wedges, shoes, gloves, and bags, highlighting significant sell-thru percentages. The prognosis for 2007 indicates varying growth rates across categories, emphasizing the impact of rounds played and consumer demand. Additionally, it outlines the necessity for technological advancements to stimulate further growth in the golf equipment market.

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Analysis of US and UK Golf Equipment Sales Trends and Forecasts for 2007

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  1. John Krzynowek Partner, Golf Datatech, LLC

  2. 2006 Retail Report Card • Retail sales of US golf equipment, 2006 • Prognosis for US golf equipment in 2007 • Retail sales of UK golf equipment, 2006

  3. Balls, Woods, Irons, Putters, Wedges, Shoes, Gloves, Bags +6% +10% +2% +2% +1% +3% -2% -4% 0% * Total Sell Thru Golf EquipmentOn & Off Course Combined *2006 Estimate

  4. Balls, Woods, Irons, Putters, Wedges, Shoes, Gloves, Bags +5% -4% +3% +3% 0% -1% 0% 5% -1% * Total Sell Thru Golf EquipmentOn Course *2006 Estimate

  5. Balls, Woods, Irons, Putters, Wedges, Shoes, Gloves, Bags +9% +15% +4% +6% +4% -1% 0% -6% -1% * Total Sell Thru Golf EquipmentOff Course *2006 Estimate

  6. Woods +13% Wedges + 8% Iron sets + 8% Footwear + 5% Bags + 5% Putters + 3% Gloves + 2% Balls N/C Category Sell Through US $August YTD

  7. US Hybrid $ Single Sales

  8. Golf Equipment Prognosis for 2007 • Balls/gloves depend upon rounds played growth • Clubs/shoes have continuing strong underlying consumer demand • Significant growth requires technological breakthroughs

  9. Golf DatatechUK Sell Through • Began in January 2006 • Similar methodology to US • Project On/Off Course market and share based on sample

  10. Balls + 1% Irons (16%) Woods (13%) Category Sell Through UK Select CategoriesAugust 2006 YTD

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