1 / 8

Comprehensive Recruitment and Retention Strategies for Campus Improvement

Last spring, the R&R Committee assessed and contributed to the Marketing Plan's development. They brainstormed tactical ideas, generating prioritized lists for Recruitment and Retention initiatives. Key strategies include enhancing campus aesthetics, launching Summer Bridge Programs, updating the website, and implementing mandatory orientation for new students. Early Alert Programs and a campus-wide retention focus were prioritized. Subcommittees are working on initiatives, with funding secured for high school advertising. Ongoing efforts include new communication tools and collaboration with community groups.

tyme
Télécharger la présentation

Comprehensive Recruitment and Retention Strategies for Campus Improvement

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Last Spring, R&R Committee members • reviewed and provided input into the • development of the Marketing Plan • Brainstormed tactical ideas for the plan • Developed two prioritized lists of • key initiatives – one for Recruitment, one • for Retention R&R Committee update for CLt

  2. Recruitment Initiatives: • Campus beautification • - significant focus on the look of the campus • - also on signage (exterior and interior) • Develop Summer Bridge Programs • Website – Update the Look and Improve Functionality • High School Advertising R&R Committee update for CLt

  3. Retention Initiatives: • Mandatory Orientation for all New Students • - mandatory advised registration • - orientation concentrated on student • success • - face-to-face plus a NEW on-line option • Early Alert Program • Campus-wide Retention Focus • Faculty Development re: Millennial Students R&R Committee update for CLt

  4. Current Status: • Subcommittees have fleshed out each initiative • Work teams established to see initiatives • through implementation • Some funding obtained – ie. Perkins Non Trad • Funding of $25,000 for High School Advertising R&R Committee update for CLt

  5. Current Status continued: • Work teams may be approaching others to join/assist • Will be coming to CLT for funds as required • - minimal marketing funds budgeted; will • require reallocation to implement tactics • Already brainstorming next set of priorities to be worked on once these 8 have been implemented R&R Committee update for CLt

  6. Other marketing-related activities • Have completed the student focus group sessions. • New communications tools implemented • HCC Intranet • Radio advertising for Spring and Summer ’09 • Counselors (DOE) on Campus • Construction Career Days R&R Committee update for CLt

  7. R&R Committee update for CLt • Other marketing-related activities cont’d • Karen H continues her PR/publicity activities • Emily K continues her work with community groups – ie. Kalihi Santa Claus Parade • Academic counselors continue their visits to local high schools … and many more activities

  8. Questions ?? R&R Committee update for CLt

More Related