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Delta Squared Performance Improvement: Optimizing Hotel Revenue and Sales Effectiveness

DESCRIPTION

Delta Squared specializes in enhancing performance for hotels and hotel companies through optimized revenue generation strategies, sales, and distribution. Established in 2003, our experienced team of sales, marketing, and operations executives has developed the Optimiser Software Suite, including tools like the Revenue Optimiser Hotel Marketing Plan and Sales Optimiser. This web-based tool streamlines account planning, ensures accurate client management, and improves the sales efficiency of hotel teams, leading to increased revenue and a more professional sales organization.

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Delta Squared Performance Improvement: Optimizing Hotel Revenue and Sales Effectiveness

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Presentation Transcript

  1. Delta Squared Performance Improvement - background • Improve performance of Hotels and Hotel Companies – by optimising revenue generation, sales & distribution • Team of Sales, Marketing & Operations executives from hotel industry • Formed 2003

  2. The Optimiser Software Suite • Revenue Optimiser Hotel Marketing Plan • Data Optimiser Turning hotel data into valuable management information • Sales Optimiser Global web based account planning tool for hotel and global sales teams

  3. Sales Optimiser Web based account planning tool for hotel & global sales teams Simplifies the annual account planning process Ensures accurate and appropriate account planning for existing key clients & prospects Building sales plans by account (room nights, revenue & activities) and measures performance Improves efficiency of each executive, increasing the revenue delivery of hotel sales and/or global sales Creates a more professional sales organisation, with all executives using consistent processes and performance measurements

  4. Sales OptimiserWeb based account planning tool for hotel & global sales teams Provides transparency in sales, allowing management to review planned client activity and performance levels Insures against the loss of a sales executive – reassign activities and plans Configurable to your company standards - e.g. using your market segments etc Enables hotel systems to be integrated, allowing account production to be extracted automatically

  5. Sales Optimiser Screen Shots

  6. Account details

  7. Add new contact

  8. Sales Data:Potential, Last Year, Forecast, Objectives

  9. Plan by Market Segment– while viewing Potential, Actual or forecast

  10. Sales SummaryPercentage Share & Variances

  11. Monthly Targets- adjust as required

  12. Activities

  13. Balanced Scorecard

  14. Monthly Actuals – import or enter

  15. Sales Personby Account Priority Classification

  16. Account Overview

  17. Monthly Reporting

  18. Aggregated Totals

  19. Sales Optimiser • Regional Sales Office (RSO) Version

  20. RSO version– break out targets easily using percentage distribution

  21. RSO Version – adjust distributed targets

  22. RSO Version - adjust target values using Plan Flexing(Original Distribution percentages can also be seen)

  23. Sales Optimiser Thanks for taking the time to run through this presentation We’d be pleased to discuss how we could help your sales team. Please contact us: telephone +44 (0) 1628 583503 info@delta2rd.com Page 23 V1

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