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What is new in the digital world ?

What is new in the digital world ?. What has happened since last time?. M-Payments. In the past few thousand years , the way we pay has changed just three times - from coins , to paper money , to plastic cards . Now we’re on the brink of the next big shift .

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What is new in the digital world ?

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  1. What is new in the digital world?

  2. What has happenedsince last time?

  3. M-Payments

  4. In the pastfewthousandyears, the waywepay has changed just threetimes - from coins, to papermoney, to plastic cards. Nowwe’re on the brink of the nextbigshift.
  5. Reasons for attractiveness

    High penetration of mobiles: The mobile phone today is the mostpenetratedelectronicdeviceacross all categories. There are over 5 billion mobile phoneusers in the world that hugely surpass the number of credit/debit card owners. Ubiquitous: Every morning beforeleavinghome, people check for keys, wallet and phones. People carrytheirphonewhereverthey go and hencetherecan be no betterdevicethan a mobile phone for payments. Personal ConnectedDevices: The mobile phones are personal, portable and connecteddeviceswhich gives it an advantage that no otherdevicecaneven get close to.
  6. Different ways to make a mobile transaction

    QR Hardware parts + Apps Mobile billing Voucher-based systems SMS NFC
  7. Google Wallet

    Got hacked Got hackedagain There is onlyonecompatiblephoneavailable Fewdevice partners Plans to produce NFC stickersassociated with the credit cards to kick-start the market No Google Wallet in the next Samsung phone
  8. PayPal

    Considers NFC a step backwards Enable mobile paymentswithoutusing NFC "By the time NFC catches up, we'll be in a world that will moveaway from the point-of-sales terminal.” Has createditsown system whichlinks the PayPalaccount to a mobile phonenumber and a pin code
  9. iZettle

    Available in Sweden, Denmark, Finland and Norway Plans to be in another 6-10 European markets by the end of 2012 Now accept American Express “Everyone is talkingaboutnearfieldcommunications as a kind of new messiah. But the problem is that there are still no NFC-enabled credit cards, and still no NFC-enabled terminals — it’s a chicken and egg situation.”
  10. Apple

    Who knows…
  11. QR.

  12. It’s our mission to useQR-codes in an interesting and excitingway, not as a stupid detour to a companywebsite.

  13. Smart ways of using QR codes
  14. SomeQR-codesare more stupid thanothers.

  15. AugmentedReality.

  16. Somefacts 2012 Therewill be about 150 million to 200 million mobile augmentedrealityusers world wide, from about 600,000 in 2010. 2014The annualrevenues from mobile AR appswillreach $732 million. 2015 Expect a total installedbased of over 1.6 billion AR-enabledphones in the market.
  17. Google Glasses Start testing prototypesoutside the office Plans to launch the glasses by the end of 2012 The rumoredprice is $250 to $600 Don’texpect to see real AR glasses on the market for at leasttwoyears
  18. "Project Glass: One day…"
  19. The Smart (and social) TV- The battle for the livingroom

  20. “I’d like to create an integrated television set that is completely easy to use. It would be seamlesslysynced with all of your devices and with iCloud. … It willhave the simplestuser interface you couldimagine.” - Steve Jobs
  21. Second Screen
  22. Team CoCo

    Lets you experience CONAN on two screens at the same time. Receive app-exclusive content and conversation in real-time while watching the show. Get the twitter feeds and
  23. Short episodes 5-7 min Every character is part of a group of people where friends, family and boy- girlfriends all have their own story line that can be followed.
  24. Advertising Sponsorship Analysis of consumerbehavior.
  25. It’spossible to follow the characters in social media, wheretheyalsocan market their ”lines”.
  26. facebook.com/roidivisionroidivision.se

  27. Thanks..

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