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Pay-Per-View: Enhancing Access at UNC Greensboro Libraries

This overview discusses the implementation and impact of Pay-Per-View (PPV) services at the University of North Carolina at Greensboro's library, focusing on advantages for users, collection development, and cost-effectiveness. It provides details about various PPV options, user statistics, and selections that guide journal title acquisition. The findings suggest significant cost savings and reduced interlibrary loan demands. Future plans involve continuous monitoring of PPV usage and advocating for seamless user-friendly access to maximize journal title availability.

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Pay-Per-View: Enhancing Access at UNC Greensboro Libraries

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  1. Pay Per View: A Library’s Perspective Beth R. Bernhardt Electronic Journals/Document Delivery Librarian University of North Carolina at Greensboro NC Serials Conference April 3-4, 2003

  2. UNC Greensboro • Doctoral/Research-Intensive University • Degree Programs • 100+ undergraduate • 59 masters • 14 doctoral • Enrollment (Fall 2002) • 10,751 undergraduate • 3,167 graduate • Faculty - 766

  3. Walter Clinton Jackson Library • Collection • 2.8 million items (books, gov docs & microforms) • 4,589 print/microform serial subscriptions • 14,966 electronic journals • 149 online & CD-ROM databases • 300 computers, 11 servers • 83 library faculty & staff • Music Library: ~47,000 items

  4. Reasons to Provide Pay Per View • More journal titles to your users • More backfiles available • Quicker access to journal articles than conventional interlibrary loan • Collection development tool

  5. Pay Per View Options at UNCG • EBSCO Pay Per View – 1644 titles • FirstSearch Pay Per View – 83 titles • AIP Deposit Account – 26 titles • Ingenta Pay Per View –titles • Science Direct – 383 titles TOTAL – 2511 titles

  6. Setting up Access • Add title access through UNCG’s Journal Finder tool • Try to make access seamless and user friendly • Send all patrons through authentication • Authentication alerts the patron that the article they want will cost the library a certain amount of money • Authentication on campus as well as off campus

  7. Criteria for selection • Do not own a subscription to the journal • Have print but don’t have access electronically (usually an upcharge added to the pricing) • Have access electronically through an aggregator, but there is an embargo on that title

  8. Examples of Setup • Example of a FirstSearch title • Example of an EBSCO title • Example of an AIP title

  9. Examples of Setup • Example of an Ingenta title • Example of a Science Direct title

  10. FirstSearch usage statistics • FirstSearch (from 12/1/01 – 12/31/02) • 83 titles available • 84 Articles ordered from 28 unique titles • 257 accesses to FirstSearch Pay Per View through Journal Finder • Average Cost $22.75

  11. Ebsco usage statistics • Ebsco (from 12/1/01 – 12/31/02) • 1644 titles available • 1169 Articles Ordered from 360 unique titles • 9758 accesses to Ebsco Pay Per View through Journal Finder • Average Cost $19.48

  12. AIP usage statistics • AIP (from 12/1/01 – 12/31/02) • 38 Articles Ordered • 230 accesses to AIP titles through Journal Finder • Average Cost $10.00

  13. Ingenta usage statistics • ONLY from 12/1/02 to 2/28/03 • 287 titles available • 36 articles ordered from 14 unique titles • 695 accesses to Ingenta Pay Per View through Journal Finder • Average Cost: $22.65

  14. Science Direct usage statistics • ONLY from 1/1/02 to 3/31/03 • 383 titles available • 35 articles ordered from 23 unique titles • 324 accesses to Science Direct Pay Per View through Journal Finder • Average Cost: $22.00

  15. Total Costs

  16. Impact on Interlibrary Loan • Photocopies requested in 2000-01 6371 • Photocopies requested in 2001-02 5041 • A decrease of 26%

  17. Impact on Interlibrary Loan • 2003 Statistics for January through March 31, 2003

  18. Impact on Collection Development • Looked at titles ordered from 12/1/01 to 12/31/02 • Created spreadsheets that include dates, titles, costs, owned in print, and electronic availability through other vendors • Looked for patterns of ordering over 12 months • Recommended 15 titles for addition to the library subscription collection for 2003

  19. Impact on Collection Development Overview of titles purchased

  20. Impact on Collection Development • Example of a title that will be added to the collection: • Current Directions in Psychological Science • 19 articles for $21.00/per article were purchased over 12 months • Purchasing pattern of 1 to 2 articles a month • Electronic subscription costs approximately $280

  21. Impact on Collection Development • Example of a title owned in print that had an upcharge for electronic access to be added to the collection. • Social Indicators Research • 11 articles for $20.50/article were purchased over 12 months • Purchasing pattern of 1 to 2 articles a month • Costs : $200.00 to add electronic access

  22. Future Plans • Continue to monitor pay per view statistics • Continue to encourage publishers and vendors to allow for a seamless user friendly pay per view option • Continue to add pay per view title access

  23. “Research has consistently shown, not surprisingly, that access is more cost-effective for infrequently used titles, while ownership is more effective for frequently used items.” - Nisonger Collection Management V.26, no.1

  24. For more information contact: Beth Bernhardt Electronic Journals / Document Delivery Librarian Jackson Library UNCG P.O.Box 26170 Greensboro, NC 27402 336-256-1210

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