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Web 2.0 Insights: The Good, the Bad & the Ugly of Social Media in Michigan - Security Summit 2009

Explore the insights from the 2009 Michigan Security Summit as Dan Lohrmann from the Michigan Department of Information Technology discusses the transformative impact of Web 2.0 technologies like MySpace, Facebook, Twitter, and YouTube. Delve into the characteristics of Millennials, who are creative, cyber-savvy, and connected. While the good news highlights increased productivity and innovative advantages, concerns about public perception, ROI, safety, and ethical online behavior also emerge. Join us in understanding the implications of social networking for the future of information technology in Michigan.

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Web 2.0 Insights: The Good, the Bad & the Ugly of Social Media in Michigan - Security Summit 2009

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Presentation Transcript

  1. Michigan Security Summit 2009

  2. Web 2.0 The Good, the Bad & the Ugly • MySpace • Facebook • YouTube • Twitter • Virtual Worlds (like: Second Life) courtesy of Dan Lohrmann, Michigan Department of Information Technology (MDIT)

  3. Enter Millennials…Center Stage │ x bad Is there a solution? courtesy of Dan Lohrmann, Michigan Department of Information Technology (MDIT)

  4. Enter Millennials (Gen Y)Now on Center Stage │ x The good news: • They’re creative • They’re cyber smart • They’re connected • They’re Web savvy bad Is there a solution? courtesy of Dan Lohrmann, Michigan Department of Information Technology (MDIT)

  5. The Good: Web 2.0 Technology • Experts say: We’ll all be connected all the time • Offers innovative advantage 7x24x365 … • New paradigm shift with new expectations • Promise of more productivity • Lower cost, “consumerization,” free apps • Video clip: http://www.youtube.com • You’re late already … courtesy of Dan Lohrmann, Michigan Department of Information Technology (MDIT)

  6. The Bad: Public Perception? • Questions being asked: • Where’s the ROI? • What will “they” really do? • Who’s watching whom? • Is it safe and secure? • Is a backlash coming in a bad economy? courtesy of Dan Lohrmann, Michigan Department of Information Technology (MDIT)

  7. The Ugly:It only takes one … • Headlines • YouTube Videos • Examples: Music and movie downloads, games, IMing family • Video Clip: http://www.metacafe.com Do you know this guy? How to deal with these realities in a Web 2.0 world? courtesy of Dan Lohrmann, Michigan Department of Information Technology (MDIT)

  8. How do we enable ethics, integrity and accountability in online life? courtesy of Dan Lohrmann, Michigan Department of Information Technology (MDIT)

  9. It happens one “click” at a time… │ Is this really a big deal? courtesy of Dan Lohrmann, Michigan Department of Information Technology (MDIT)

  10. One Example to Help … courtesy of Dan Lohrmann, Michigan Department of Information Technology (MDIT)

  11. Michigan’s Next Steps • New Michigan.gov portal redesign to include social networking aspects • Researching options, examples such as IBM • Updated Acceptable Use Policy coming soon • New content management RFP • Michigan Public Information Officers (PIOs) running pilot now • Direction: Secure Social Networking courtesy of Dan Lohrmann, Michigan Department of Information Technology (MDIT)

  12. Contact Information courtesy of Dan Lohrmann, Michigan Department of Information Technology (MDIT)

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