2013 ACHA Annual Meeting May 31, 2013

1. 2013 ACHA Annual Meeting May 31, 2013 Michelle M. Burcin, MPH, PhD Walden University Allison J. Smith, MPA New York University

2. Writing Group… • Michelle Burcin, Walden University • Allison Smith, New York University • George Brown, University of Alabama • Cynthia Burwell, Norfolk State University • Jim Grizzell, CSU-Pomona • Katie Vatalaro Hill, Virginia Commonwealth University • Jacque Hamilton, Texas A & M- Corpus Christi • Eric Stein, Stanford University • Sara Stahlman, UNC- Chapel Hill • Ann Quinn-Zobeck, The BACCHUS Network

3. Leadership • Chair: Michelle M. Burcin, Walden University • Vice-chair: Allison J Smith, New York University • Subcommittee Chairs: • Engagement: George Brown, University of Alabama • Communications: Sara Stahlman, UNC- Chapel Hill • Assessment: Adrienne Wald – Health Sciences University of Massachusetts Boston & Jim Grizzell • Continuing Education: Katie Vatalaro-Hill – Virginia Commonwealth University

4. What is Healthy Campus 2020?

5. Healthy People & Healthy Campus • Comprehensive sets of national health objectives (US Health & Human Services) • Designed to measure progress over time • Public and college health documents (American College Health Association) • Leading Health Indicators

6. Objectives & Tool Kit • 54 Student Objectives and 21 Faculty/Staff Objectives • Ecological Model • MAP-IT

8. www.acha.org/healthycampus

9. Accomplishments • 2 webinars • 11 presentations at national & regional meetings • 442 members on the Healthy Campus listserv • Website Utilization (Feb 22-May 19, 2013) • 4,616 unique visitors • 15,944 pageviews • Launched social media platforms

10. How are we doing? • 27% (n=106) reported having a Healthy Campus initiative • Target Audience: • 231 (59%) didn’t answer question • Of those that responded (n=162): • 54% faculty, staff and students • 40% students only • 6% faculty, staff only Source: January 29, 2013 Webinar Registration Survey; n=393

11. How are we doing? Implementation of MAP-IT Framework • 39% (n=152) reported having a multidisciplinary coalition/committee/task force (above and beyond student health and wellness) • 37% (n=145) reported assessing both needs and resources and setting priorities based on this assessment • 18% (n=69) reported developing Healthy Campus plan with goals, objectives, targets, and action steps • 18% (n=69) reported implementing evidence-based policies, programs, or health communication strategies • 25% (n=99) reported conducting regular evaluations to measure progress of selected HC objectives Source: January 29, 2013 Webinar Registration Survey; n=393

12. How are we doing? Challenges • How to get started… where to begin • Motivating our campus • Getting support • Buy-in from other functional areas • Lack of personnel • Support from administration • Funding • Territory Issues • Lacking Knowledge/Information Source: January 29, 2013 Webinar Registration Survey; n=393

13. Creating & Implementing a Plan

14. Buy-in • Build a base of supporters • Prepare to address objections • Neutralize nay sayers • Show them you have their best interests in mind • Time it right • Make it easy for them to say “yes” • Don’t give up on good ideas • Simple and clear proposal • Co-create the solution with feedback • What’s in it for me • Tie it into a larger goal

15. How should we begin?

16. Planning Vision Where are we going? Mission Why do we exist? Goals What is the plan trying to accomplish? Objectives What are we going to? Strategy How are we going to get there? Actions/Activities Individual action steps needed to complete each strategy.

17. Sources for Ideas for Intervention(s) Evidence-based interventions • Literature review • Seminal documents • Higher education non-profits/organizations/profesionnal organizations • The Community Guide for Prevention • Healthy People, CDC, Government Affiliated Departments Innovation/Sharing of Ideas/Local Adaptation • Brainstorming • Networking • Listservs • Lay press

18. Creating an Effective Action Plan • Know Where You’re Going • Be Specific. Not only must your goal be specific, but you must also create a specific intention as well as very specific tasks or steps that will move you toward the completion of that goal. • Create Measurable Milestones. Once you have a clear picture of what you’re out to accomplish, as well as what targets you will need to hit throughout the time span of the project or period, the next step is to create measurable milestones • Make a Listand accompanying time line of specific action items or tasks to complete in order to hit those milestones. • Break Large Tasks into Smaller, More Manageable Chunks. Some tasks or milestones may seem more daunting to achieve than others. That’s when it makes sense to break larger tasks down into smaller, more manageable chunks. • Put Time-lines on Everything. Without specific time frames and deadlines, work will definitely expand to fill the time allotted, and some tasks may never get completed.

19. Creating an Effective Action Plan (cont’d) • Create a Visual Representation - 'Once you’ve created your action items and set a specific time-line, the next step is to create some type of visual representation of your plan. You might use a flowchart, a Gantt chart, a spreadsheet, or some other type of business tool to accomplish this. • Schedule out Your Accomplishments. Have each person involved, grab their schedule or day planner or smart phone and schedule out their accomplishments. • Work Your Plan and Don’t Stop Until It’s Complete. Once your plan is established, shared with the team, and accomplishments are scheduled, the next step is simple: take daily action and follow up with responsible parties to ensure that everyone is doing their part. • Change the Date if You Must, but Never Give up on the Goal. Occasionally, circumstances or unforeseen events can arise that throw a wrench in your ability to meet deadlines, complete tasks and achieve your goal. If this happens, do not get discouraged – revise your plan and continue working to meet targets and move forward.

20. Action Plan

21. Organizational Structure • If everyone is in charge, no one is in charge • Elements: • Some kind of governance: who makes the decisions, and how? • Rules by which the coalition/initiative operates • A distribution of work • Roles/examples: • steering committee, coordinating council, coordinator/director, task forces, action committees, support committees, board of trustees/community trustees, support organizations, partner organizations

22. Holding colleagues accountable • Find out who has direct authority over the person and bring that supervisor into the process • Put it in writing • Be specific • Follow up • Make the person accountable to the team • Get commitment • Create a sense of urgency and importance

23. Get Involved, Stay Connected!

24. Search: Healthy Campus 2020 (group) http://www.linkedin.com/groups/ACHA-Healthy-Campus-2020-4456156/about ACHAHealthyCampus ACHAHC2020 #HealthyCampus Connect. Collaborate. Create.

25. Get Involved: Join the Healthy Campus Coalition! • Communication Subcommittee is responsible for maintaining the Coalition’s communication platforms, including a newsletter, Facebook, Twitter, and LinkedIn. • Assessment Subcommittee assesses utilization and impact of Healthy Campus 2020. This subcommittee is responsible for updating the annual data points for the Healthy Campus 2020 objectives. • Continuing Education Subcommittee identifies educational needs and wants surrounding Healthy Campus. This subcommittee implements educational webinars, presentations, and web-based resources. • Engagement Subcommittee collaborates with higher education organizations and institutions to exchange knowledge and resources regarding Healthy Campus. This subcommittee will develop opportunities to engage higher education colleagues in the Healthy Camps movement, including potentially developing a national Healthy Campus designation and recognition. Sign up @ http://www.acha.org/HealthyCampus/connect.cfm

26. What can the ACHA Healthy Campus Coalition do to support your efforts?

27. Questions?