Download
1 / 17
180 likes | 423 Vues
Rhetorical Devices: Ethos, Logos, Pathos. 1-17/18. What’s Rhetoric ? . Rhetoric – something expressed in terms to persuade somebody or argue a point Rhetorical Devices – tactics used to aid in the argument or persuasion of an audience ( ethos, logos, and pathos).
E N D
What’s Rhetoric? • Rhetoric – something expressed in terms to persuade somebody or argue a point • Rhetorical Devices– tactics used to aid in the argument or persuasion of an audience (ethos, logos, and pathos)
First, let’s watch a short video…. • http://youtu.be/x4tTugqBkJU
Ethos: Ethical Appeal Using ‘Ethos’, or ‘ethical appeal’ is an attempt to get a ‘stamp of approval’, ‘thumbs up’, or ‘like’ from your audience in terms or morale or principles.
Ethos is based on…. • Character • Credibility • Reliability
Ethos: Definition ethos - the character of a speaker or writer that is expressed in an attempt to persuade an audience; often developed using moral character, credibility, and reliability.
Ethos is developed through…. • Using credible sources • - Using quotations specifically focused on the moral of the topic being discussed • - Using appropriate and neutral language to discuss the argument/topic - Editing and properly formatting your paper
For Example… Which means he has great… So quoting him as a reference gives me great Ethos! Say I want to write about the Zombie Apocalypse…. I wouldn’t want to use just anyone’s information… He’s written many popular and well supported books on the subject… I want the most reliable and credible resource possible… • Character • Credibility • Reliability So of course! I would quote the all knowing Max Brooks…
An author loses Ethos by: • Using unreliable sources (e.g. Wikipedia) • Having poorly organized paragraphs • Including spelling and grammar errors in the final draft • Using disrespectful, rude, or offensive language and tone • Improperly Citing Sources • Omitting (leaving out) sources all together
So basically…. • Ethos involves both the credibility of your sources AND your writing!
Logos: Logical Appeal For Example…. I would need to use scientific evidence and studies to appeal to my audience If I were researching health issues in the U.S… Logos is best associated with the English word ‘logic’. It is ultimately, the appeal to the brain or logic, of the audience.
Logos: Definition Definition: logos –a rhetorical device used in debate/argument that uses evidence, statistics, and facts to build a logical argument to appeal to audiences
To use ‘logos’ one must: • Cite facts and statistics • Utilize historical and literary analogies, i.e. compare history with the topic at hand • Using advanced vocabulary and academic terminology • List Resources • Construct the argument in a logical fashion
Pathos: Emotional Appeal For Example… It is a more ‘animal like’ quality that appeals to the heart and emotions of an audience ‘Pathos’ is much more comparable to rock n’ roll…
Pathos: Definition pathos - a rhetorical device used in an argument or debate to appeal to an audience through their needs, emotions, and values; often to evoke sympathy and sadness *Trying to make the reader feel what the author feels*
Using Pathos, includes: • Inspiring anger, sadness, sympathy, or pityfrom the audience • Providing emotionally stirring examples or stories that support the author’s claim • Using sad or negative toned language • Often involves interviews or stories of individual cases for the argument
