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quacking. surface. the. managing your customer’s perceptions. “We see the world not as it is , but as we are.". ~ The Talmud. www.pibworthps.com lauren@pibworthps.com. Real World Perceptions.

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  1. quacking surface the managing your customer’s perceptions

  2. “We see the world not as it is, but as we are." ~ The Talmud www.pibworthps.com lauren@pibworthps.com

  3. Real World Perceptions www.pibworthps.com lauren@pibworthps.com

  4. Tell Me www.pibworthps.com lauren@pibworthps.com

  5. Who was I and who am I now?

  6. Business Evolution • Target client / Niche • Services • Marketing strategy • Pricing • Products • Packages? • Team

  7. So – who are you now? • Who are you talking to? • What do they currently believe? • What do you want them to believe? • What do they value about your company?

  8. Who do you want to be?

  9. In the beginning – the VERY beginning

  10. But I knew what I wanted to build

  11. First Evolution www.pibworthps.com lauren@pibworthps.com

  12. And Now…

  13. Consistency

  14. Positioning for the future

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