P ROPERTY O NE

1. PROPERTYONE India Franchise Program Write your own Success Story www.propertyoneasia.com

2. PROPERTYONE • TABLE OF CONTENTS • Executive Summary • The PropertyONE Advantage • Services • Practices • The PropertyONE Franchise • About the Founder • Contact Gvmk,bj. www.propertyoneasia.com

3. PROPERTYONE • EXECUTIVE SUMMARY • The PropertyONE Franchise Program covers over 1000 Indian towns and cities and every district • A Franchisee can take a City Franchise or a District Franchise • A Franchisee has exclusivity over the City/Town or district and is free to appoint the stipulated maximum franchisees in his area • We spend 70% of Franchise Fees for building the PropertyONE brand through advertising and in investing in research, technology, relationships with local and global companies • A Franchisee benefits from the scale of our spending on building the brand and adding value to the business • Franchisees must meet targets on Revenues, Customers, offices to maintain their franchise status Gvmk,bj. www.propertyoneasia.com

4. PROPERTYONE • EXECUTIVE SUMMARY • PropertyONE provides a pan India footprint of affiliated brokers for sales/leasing of real estate anywhere in India • We reach Global and local companies for their pan India property requirements and a pan India network of buyers, sellers with direct referrals to our franchisees • We work with developers across India on selling/leasing their properties and bring best priced deals, commissions to our franchisees • PropertyONE also assists developers with being the “Sole Selling agent”, asset acquisition / disposition / leasing /marketing and sales to our large corporate and high networth client base • Our India Research of the residential, commercial and retail real estate in extensive and we cover all 7 metros and over 100 cities/towns across India Gvmk,bj. www.propertyoneasia.com

5. PROPERTYONE • THE PROPERTYONE ADVANTAGE • Brand recognition – Our spending on advertising, Public Relations, business development with companies provides unmatched brand recognition to your business • Reputation & Standards – When clients approach PropertyONE, they recognize that the quality of service will be uniformly high, our affiliate brokers will meet benchmarks of service, training and knowledge • Reach – PropertyONE takes a real estate acquisition/disposition/leasing out of the city/location in terms of client reach and provides it a pan India reach. Clients can reach out to a Franchise directly or we automatically refer any client queries for your city/town directly to the Franchisee • No Conflict of Interest – We Franchise only one Franchisee per city/town giving the franchisee to build a world class franchise in their city or town Gvmk,bj. www.propertyoneasia.com

6. PROPERTYONE • THE PROPERTYONE ADVANTAGE • Developer Reach and negotiating power – Because of the benefits we bring to developers by meeting their sales and leasing needs at a single point, we are able to negotiate unmatched brokerage structures and pre and post launch prices for our customers • Technology – We invest in world class technology to access property deals, customers, research and training all of which is accessible to our Franchisees • Training – Every Franchisee and its employees must obtain the Certified Real Estate Professional certification from the Asian Institute of Finance. The Training covers everything from client servicing to sales and how to build and maintain an excellent franchise • Research – We research every real estate class including residential, commercial, retail, industrial, warehousing and agricultural and cover over 1000 locations across India Gvmk,bj. www.propertyoneasia.com

7. PROPERTYONE • THE PROPERTYONE ADVANTAGE • Unmatched client access and referrals – A PropertyONE Franchise turns your local business into one of the largest databases of customers who are referred to you and who you can refer to another Franchise in the system • Client Loyalty – The ProperyONE system allows you to build client loyalty by being able to service every possible property need with the largest database of properties and choices Gvmk,bj. www.propertyoneasia.com

8. PROPERTYONE SERVICES Gvmk,bj. www.propertyoneasia.com

9. PROPERTYONE • CORPORATE SERVICES • With an unmatched network of company owned and franchised offices across the length and breadth of India from cities, towns to districts, PropertyONE’s India operations provide global and Indian companies, individuals and investors one stop access to all real estate needs. We provide a single point solution for the property requirements of companies and individuals including • Relocation/Residential Services – for corporations moving executives to a new town • Commercial Services – for corporations looking for leasing/buying office space across India • Other Services – We assist companies with acquiring agricultural land, industrial land or any other real estate acquisition/disposition/leasing assistance they may need Gvmk,bj. www.propertyoneasia.com

10. PROPERTYONE • DEVELOPER SERVICES • PropertyONE’s Developer Services Practice assists developers with • Project Sales & Marketing – With a nationwide presence, PropertyONE exponentially multiplies the marketing and reach of developer projects among corporations, investors etc • Leasing – PropertyONE can leverage its relationships with over top tier companies in Asia and abroad to assist local developers with sales/leasing of their commercial, residential and other developments • PRACTICE CONTACT: ashu.dutt@propertyoneasia.com Gvmk,bj. www.propertyoneasia.com

11. PROPERTYONE • INVESTOR SERVICES • PropertyONE Investment Advisors has onground presence across India in just about every corner. That enables us to not just bring a whole menu of investment properties to our clients but also a keen knowledge of local regulations to save investors from pitfalls of registration, ownership etc. Our services include: • Acquisitions and Dispositions • Leasing out investment properties • Managing Investment portfolio • Comprehensive research of Asian Real Estate markets Gvmk,bj. www.propertyoneasia.com

12. PROPERTYONE • INDIVIDUAL SERVICES • With increasing number of individuals relocating within India, PropertyONE ‘ONE STOP” service assists individuals and their families with leasing/selling homes/offices/other real estate and leasing/buying homes/offices in the area/place they have moved to The “ONE STOP’ team also assists first time homebuyers, buyers of luxury houses and other individual home/office buyers with their real estate needs • NRI SERVICES • PropertyONE NRI SERVICES group assists Non Resident Indians with investing not just in India but across Asia Gvmk,bj. www.propertyoneasia.com

13. PROPERTYONE PRACTICES Gvmk,bj. www.propertyoneasia.com

14. PROPERTYONE • REAL ESTATE CLASSES • A PropertyONE Franchisee get to develop expertise in every real estate class and expand his business beyond the traditional residential and commercial buying/selling and leasing. We help our Franchisees build expertise and client access in the following categories • Residential • Commercial • Retail • Industrial/Warehousing • Agricultural Gvmk,bj. www.propertyoneasia.com

15. PROPERTYONE • RESIDENTIAL • With increasing wealth, individual and corporate clients are increasingly looking properties to house their offices/homes. PropertyONE has an unmatched network of offices/brokers to source such properties • From buying first homes to luxury homes to summer homes to any kind of residential need for Individuals or corporations, PropertyONE Residential Services accesses its unmatched database of residential accomdations for lease/purchase • For sellers of residential real estate we service developers for whom we are sole selling agents to owners of apartments and other residential real estate • We can assist with relocation of a single employee to an entire department to the entire company • PropertyONE’s Recreational Properties Team can assist you with finding a dream bungalow, land or location anywhere in Asia Gvmk,bj. www.propertyoneasia.com

16. PROPERTYONE • COMMERCIAL • PropertyONE’s Asia Commercial Practice assists investors, individuals and companies with acquisition/disposition/leasing of commercial properties. For developers we assist with finding the right “anchor” clients for their commercial/retail/residential properties. For corporations, investors and individuals, we have access to commercial real estate at all stages of development and fitting various needs • Office buildings ranging from floor space to entire buildings • Undeveloped properties, codevelopment properties and redevelopment properties for commercial office space • Commercial Leasing services to Developers and companies • Site selection for commercial office space Gvmk,bj. www.propertyoneasia.com

17. PROPERTYONE • RETAIL/MALLS • For developers, the PropertyONE Mall Services team identifies “anchor” clients • For investors we assist with finding malls and other retail space that fits their investment criterion • For individuals and corporations, the knowledge of our local offices and affiliates is invaluable in identifying the right location for their business Gvmk,bj. www.propertyoneasia.com

18. PROPERTYONE • FUNCTIONAL PRACTICES • Leasing Services • Property Buying/Selling Services • Property Investment Advisory Services Gvmk,bj. www.propertyoneasia.com

19. PROPERTYONE LEASING PropertyONE Leasing services assists clients with leasing commercial, residential, retail and other real estate. With an extensive network of offices and affiliates across Asia and an unmatched database of properties, PropertyONE can assist corporations, investors and individuals with any of leasing needs Gvmk,bj. www.propertyoneasia.com

20. PROPERTYONE PROPERTY BUYING AND SELLING PropertyONE Acquisitions & Disposition Services assists clients with buying/selling real estate for personal use, corporate use or for investment purposes. Local offices can assist you with acquisitions and dispositions anywhere by leveraging our extensive network of offices Gvmk,bj. www.propertyoneasia.com

21. PROPERTYONE INVESTMENT ADVISORY PropertyONE Investment Advisors includes real estate and investment specialists. They review real estate purchases/sales etc from an risk, return and liquidity perspective. They can assist clients with real estate portfolios, leasing, acquisitions/dispositions etc Gvmk,bj. www.propertyoneasia.com

22. PROPERTYONE THE PropertyONE FRANCHISE Gvmk,bj. www.propertyoneasia.com

23. PROPERTYONE • THE PropertyONE FRANCHISE • The PropertyONE Franchise program brings unmatched benefits: • Referrals to Developers, companies and individuals for buying/leasing and investing • Research • Training • Technology • Client Access Gvmk,bj. www.propertyoneasia.com

24. PROPERTYONE • FRANCHISE BENEFITS • The PropertyONE Franchise is not just an any Franchise. It is a Franchise we add value to and you can sell the franchise after creating value: • Access to a world class database of properties from Developers, sellers • Access to a Pan India Client Directory • Access to Real Estate Research • Automatic referrals to the Franchisee • Open Sub Franchisees • Advertising, business development at a level that is not possible for any local property agent Gvmk,bj. www.propertyoneasia.com

25. PROPERTYONE THE PropertyONE FRANCHISE PROGRAM PropertyONE gives only one Franchise in every city covering over 1000 Indian cities and towns and every district. The Franchisee is free to set up their own offices or give sub franchises in its city You can chose to become a PropertyONE “Composite Franchise Partner (CFP)”. A CFP can sell/lease all types of real estate including Residential, Commercial, Retail etc. You can also become Franchise Partner for just one type of real estate like Residential or Commercial etc For more information, please contact Ashu Dutt on ashu@propertyoneasia.com Gvmk,bj. www.propertyoneasia.com

26. PROPERTYONE • HOW IS A PropertyONE Franchise Different? • A PropertyONE Franchise will require an initial investment of 1 cr. Franchisees can sell sub franchises to recoup the initial investment • The franchise has to be set up as a corporate structure • It must meet specific targets on revenues, clients, offices etc • The Franchise goes beyond an office and a board and brings brand building, the largest database of properties at unmatched prices because of our negotiating power, technology, training and a chance to build a truly world class real estate franchise • Freedom to build your local franchise network • Access to world class research for your clients • Freedom to realize the fruits of your building value by selling a stake in your business Gvmk,bj. www.propertyoneasia.com

27. PROPERTYONE • THE LARGEST DATABASE OF PROPERTIES IN INDIA • A PropertyONE Franchise partner has access to the largest database of properties not just in his pin code but in his area, city and anywhere in India • Properties are added every day from developers, directly listed with us and from our franchise partners and affiliates • This gives a Franchise partner unmatched access to a property database that would be unimaginable without being part of the PropertyONE Franchise Gvmk,bj. www.propertyoneasia.com

28. PROPERTYONE RESEARCH All PropertyONE Franchise partners have access to our unmatched India Real Estate Research. We cover Residential, Commercial, Retail real estate all the 7 metros and 1000 Indian cities and towns The PropertyONE Real Estate Index (ReEX) is widely followed as a bechmark of Real Estate leasing and sale rates Gvmk,bj. www.propertyoneasia.com

29. PROPERTYONE • TRAINING • The PropertyONE training program is run by the Asian Institute of Real Estate and includes the Certified Real Estate Professional certification. Beyond the initial certification, all Franchisees and their staff have to complete a certain number of hours of ongoing training every year to keep up with new changes, methodologies in real estate. The Certified Real Estate Professional Program includes: • Sales & Marketing • Residential, Commercial, Retail Real Estate • Client Interaction and Business Development • In addition, you can always access a wealth of information on dealing with clients, sales, real estate trends Gvmk,bj. www.propertyoneasia.com

30. PROPERTYONE REAL ESTATE RESOURCES As a PropertyONE Franchise partner you have access to a wide array of resources including Presentation Templates for your clients, a directory of real estate service providers You can also access client leads, property databases, new projects and a host of other tools and services Gvmk,bj. www.propertyoneasia.com

31. PROPERTYONE • FRANCHISE REQUIREMENTS • Meet Revenue Targets • Meet Franchise expansion targets • Meet targets on customer acquisitions • Meet high Service standards that are measured regularly • Meet Certification and Training Requirements • Meet office space and location requirements • Consistently build value in the business by meeting specific targets on Revenues, clients, offices etc Gvmk,bj. www.propertyoneasia.com

32. PROPERTYONE • FRANCHISE REQUIREMENTS • A Franchisee must do the following to establish a Franchise: • Set up one of the 3 formats of PropertyONE offices • Maintain the staff as required under the 3 formats • Obtain a Certified Real Estate Professional Certification from the Asian Institute of Real Estate Finance • Pay the Franchise Fee Gvmk,bj. www.propertyoneasia.com

33. PROPERTYONE • FRANCHISE PROCEDURE • To become a Franchisee: • Check if a Franchise is available in your City/Town. If there is an existing Franchisee in your town contact the Franchisee for a local franchise for your area • Submit a Preliminary Franchise Application form with a Rs 10,000 Fee • On approval, submit a Franchise Application form with attachments with a Rs 1 lac fee. The fee is non refundable should you decide not to proceed • Interview with the PropertyONE Franchise Board • On receipt of the Franchise Approval Letter please fulfil the • For more information please contact Ashu Dutt at ashu@propertyoneasia.com Gvmk,bj. www.propertyoneasia.com

34. PROPERTYONE FRANCHISE FEES Franchise Fees includes a Fixed Fee and an Annual Fee. The Fixed Fee is as follows: Tier I – Rs 20 – Rs 1cr Tier II – Rs 10 lacs- Rs 50 lacs Tier III – Rs 5 lacs – Rs 30 lacs A Franchisee is free to give stakes in his franchise company to investors or sell his company after a lockin period of 3 years The Annual Fee includes a minimum guarantee plus 15% of Brokerage commissions and is as follows: Gvmk,bj. www.propertyoneasia.com

35. PROPERTYONE • FRANCHISE FEES – HOW IS IT SPEND • We invest in about 70% of Franchise Fees back into the business. We spend Franchise Fees on the following: • Advertising - 40% • Business Development – 10% • Technology – 10% • Training Programs – 5% Gvmk,bj. www.propertyoneasia.com

36. PROPERTYONE ABOUT THE FOUNDER PropertyONE was founded by legendary Financial Markets guru AshuDutt. Envisioned as India’s largest property brokerage network, it provides its affiliates and partners access to the largest property database in India, extensive research across over 1000 cities, unmatched training and resources AshuDutt is the CEO of Asian Real Estate powerhouse, Celadon Real Estate Advisors which handles high value transactions of properties like land parcels, hotels, hospitals etc. AshuDutt is the Managing Director and founder of Northbridge Capital. He is also the founder and MD of Investment Management firm, Dutt Capital Advisors (registered as a Portfolio Manager with the Securities & Exchange Board of India) Ashu is a widely acknowledged as a Financial markets guru across Asia and a nationally respected and followed Television personality and best selling financial author. His impeccable reputation as a Financial Markets guru has been built over a decade of his multi layered association with Financial Markets as a best selling Financial Markets Author, Financial Media, Institutional brokerage and government (as a Tax Policy Analyst). Ashu has also been a nationally respected financial markets expert and has been a consultant/editor/anchor. He was the Financial Markets Editor with CNBC. He has also been the Chief Consulting Editor with Bloomberg Gvmk,bj. www.propertyoneasia.com

37. PROPERTYONE ABOUT THE FOUNDER (Continued) Ashu is the author of over a dozen books and works with some of the world’s largest publishers like John Wiley and McGrawHill Ashu is respeced as an authority on Real Estate Finance and Real Estate Structured Finance across Asia and has been a Master Trainer and a Conference speaker across Asia speaking at Investment Banking/Private Equity/Real Estate Structured conferences like Barclays, UBS and Citibank. He has also been invited as a Master Trainer by Investment Banking Associations like the Malaysian Investment Banking Association to speak on Real Estate Finance Before returning to India in 1996, Ashu was Manager-International Taxes and Special Projects at Continental Grain Company, the world’s fourth largest private company and the second largest commodities and commodities options trader (and a member at the Chicago Board of Trade) headquartered in New York. He has also worked as a Tax Policy Analyst with the Office of Tax Policy, New York City Department of Finance in New York Ashu is a Certified Public Accountant certified in the State of Maryland, USA. He holds an M.B.A from Bernard M. Baruch College, City University of New York, New York. He also holds a B.B.A.(Summa Cum Laude) in Finance & Investments from Bernard M. Baruch College, City University of New York, New York Gvmk,bj. www.propertyoneasia.com

38. PROPERTYONE CONTACT Ashu Dutt Country Head - India India Office R-501, Remi Bizcourt Shah Industrial Estate Andheri(West), Mumbai 400 053, India ashu@propertyoneasia.com www.propertyoneasia.com