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ONLINE PLATFORM – WEBSITE & SOCIAL MEDIA

ONLINE PLATFORM – WEBSITE & SOCIAL MEDIA. FISHERMAN’S FRIEND official web-site (http :// www.fishermansfriend.com). Choose your country here. Available: Australia, China, Hong Kong, Indonesia, Malaysia, Singapore, Thailand, Vietnam and more……. FISHERMAN’S FRIEND official web-site. Home Page.

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ONLINE PLATFORM – WEBSITE & SOCIAL MEDIA

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  1. ONLINE PLATFORM – WEBSITE & SOCIAL MEDIA

  2. FISHERMAN’S FRIEND official web-site(http://www.fishermansfriend.com) Choose your country here Available: Australia, China, Hong Kong, Indonesia, Malaysia, Singapore, Thailand, Vietnam and more……..

  3. FISHERMAN’S FRIEND official web-site Home Page

  4. FISHERMAN’S FRIEND official web-site Product Shot Product Flavor Name Description

  5. FISHERMAN’S FRIEND official web-site Heritage Section Contains a FISHERMAN’S FRIEND timeline.

  6. FISHERMAN’S FRIEND official web-site Noticeboard Section

  7. FISHERMAN’S FRIEND official web-site Click to see the details of each images/ video/ event/ news

  8. FISHERMAN’S FRIEND Content Management System (CMS) • Web-site URL: • www.fishermansfriend.com/Umbraco • Login ID: ff-country name • Password: Sent by email

  9. FISHERMAN’S FRIEND Content Management System (CMS) Save Save & publish Preview Every heading corresponds to a page on the Web Site.

  10. FISHERMAN’S FRIEND Content Management System (CMS) Create Upload images or files

  11. FISHERMAN’S FRIEND Content Management System (CMS) Give a name Create a File/ Folder/ Image

  12. FISHERMAN’S FRIEND Content Management System (CMS) 2. Click Save 1. Choose the file from PC

  13. FISHERMAN’S FRIEND Content Management System (CMS) 4. Click Save & publish 2. Input Details 1. Create Event 3. Choose Image

  14. FISHERMAN’S FRIEND Content Management System (CMS) Upload to Web-Site

  15. Image Size Requirements Listing image (110 px x 80 px) in jpg or pngformat Main image (580 px x 420 px) in jpg or pngformat

  16. Image Size Requirements Listing image (94 px x 60 px) in jpg or pngformat Main image Landscape (400 px x 240 px) or Portrait (215 px x 320 px)

  17. Image Size Requirements Tile image At least 400 px wide and can be as tall as it wants

  18. Image Size Requirements Full Size image 1110 px x 740 px

  19. User Manual Download the Website User Manual from www.ff-library.com -> Assets page

  20. SOCIAL MEDIA

  21. FISHERMAN’S FRIEND Facebook Fan page (Indonesia) Landing Page

  22. FISHERMAN’S FRIEND Facebook Fan page (Indonesia) News feed Promotion message

  23. FISHERMAN’S FRIEND Facebook Fan page (Thailand) Landing Page

  24. FISHERMAN’S FRIEND Facebook Fan page (Thailand) News Feed New TVC

  25. FISHERMAN’S FRIEND Facebook Fan page (Thailand) Promotion Update

  26. FISHERMAN’S FRIEND “Memang Ada Kick” Facebook page (Malaysia)

  27. FISHERMAN’S FRIEND “Memang Ada Kick” Facebook page (Malaysia)

  28. FISHERMAN’S FRIEND Facebook Fan page (Vietnam) Landing Page

  29. Some suggestions for Facebook Marketing • It’s Fun to be Young • “Fun” can be defined as a lot of things – surprise, achievement, win, collaboration, sensation • Get Personal • Create very personal campaigns to penetrate into the mind-set of the people • Appreciate and recognize your fans • To make your customers feel special is to give them control and autonomy • Consistently participate • Upload post regularly and quickly respond to questions • Images work • Facebook’s research shows that photo albums, pictures, and videos increase engagement more than a 100 per cent, more than content without visuals. 

  30. Logo Usage and Guidelines • PLEASE GO THROUGH THE BRAND MANUAL AND ALL COMMUNICATION MATERIAL MUST BE DEVELOPED WITH THE FULL COOPERATION AND GET FINAL APPROVAL OF IMPEX MANAGEMENT COMPANY LIMITED.

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