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The Pitch Method transforming ideas into business

The Pitch Method transforming ideas into business. Tim Delhaes Director First Tuesday / Founder Institute. “We have developed the first platform that transfers files with XML4 using some bla bla bla!”. Investors don ’ t invest in companies. Investors invest in stories about companies.

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The Pitch Method transforming ideas into business

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  1. The Pitch Methodtransforming ideas into business Tim Delhaes Director First Tuesday / Founder Institute

  2. “We have developed the first platform that transfers files with XML4 using some bla bla bla!”

  3. Investors don’t invest in companies.Investors invest in stories about companies.

  4. “A 17th Century tale of adventure on the Caribbean Sea where a roguish yet charming Pirate joins forces with a young blacksmith in a gallant attempt to rescue the Governor of England's daughter and reclaim his ship. ”

  5. The Challange • Theopportunityisthestomach • In lovewiththeproduct • Identifytrulyinnovativeaspects • Multipleinnovations at thesame time • Lack of routine / method

  6. Elevator Pitch

  7. Quality Proof R&D Start up Early Growth Acc Growth PROFESIONAL ANGELS VCs SEED FUNDS ANGELS

  8. VCs

  9. SEED FUNDS

  10. Enterprise: 1.000 seats • Big Enterprise: 2 major contracts • Social +100k signups/downloads • Marketplace: 50k revenue/month • eCommerce: 50k revenue/month

  11. The Anchor • The Pain • The Solution • The Inception • The Secret • The Model • The Request

  12. The Anchor Your Name Name of project HLP Market Status

  13. Jaws but in space - Alien Snakes on a plane -  Flickr for video – YouTube !

  14. Market is key for professional angels !

  15. The Pain Who has what pain How much is spent on the direct or indirect pain relieve

  16. “Who” is never a company Build believable characters Tell a story !

  17. The Solution What is is How does it work What is the benefit

  18. Connect solution to the pain Focus on the primary benefit Keep it simple !

  19. The Inception Your background Spark of genios

  20. Tell a story Show of your skills Promote your team !

  21. The Secret Source Competition Main diference Impact

  22. Head start, Patents, Nobel prize winners? Show you know the market & competition !

  23. The Model Who buys What you sell Marketing Delivery

  24. Keep it simple! !

  25. The request People Money Knowledge …..

  26. Investors want to feel useful Many (most?) key intros are indirect !

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