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Enhancing Web Design with Effective Graphic Usage and Optimization

This presentation delves into the different types of graphics utilized in web design, emphasizing the importance of purpose-driven graphics. We explore Adobe’s "Save for Web" feature, image formats like JPEG, GIF, and PNG, and discuss techniques for compression and transparency. The goal is to enhance users' visual experiences without compromising page speed and accessibility. Learn about the significance of navigational graphics, background images, and best practices for graphic optimization before putting them online.

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Enhancing Web Design with Effective Graphic Usage and Optimization

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Presentation Transcript

  1. Web Publishing Graphics I Week 5 - Presentation 1 Veronica Noone

  2. Overview • Different Types of graphics • Adobe’s “Save for Web” feature • Compression Options • Transparency • Our Graphic Goal • Examples • ImageExample demo

  3. What’s Different? • The graphics on these pages have different purposes can you describe how they are being used? • http://www.moma.org • http://www.rollexband.com

  4. Online Graphic Types • Content Graphics • Represent the data or IS the data • Graphics, illustrations, maps, etc • Eye Candy • Purely for embellishment • Navigational Graphics • Buttons, icons, etc

  5. Before we put them online… • There are a few things we need to know about exporting graphics for the web. • “Save for Web…” Feature

  6. Web Image Formats • JPEG • Better compression for? • GIF • Better compression for? • PNG • What is this? • We’ll go over more in a bit when we explore some settings.

  7. Matte Color &Transparency • What’s the difference with the following graphics?

  8. Let’s take a look in Dreamweaver…

  9. Our Goal • Use graphics to enhance the visual experience of our web pages without compromising the content, speed and accessibility of our pages. • How do we do this?

  10. Avoid Gratuitous Graphics • Graphics should have a purpose • Avoid Navigational Images • WHY? • http://www.alser.co.uk/ • http://www.co.yakima.wa.us/

  11. Reduce, Reuse, Recycle • It’s not just for mother earth! • Browsers Cache • Images should be the size they are to be displayed • Don’t change the width and height in HTML

  12. Background Images • Backgrounds should be used to enhance the design not be the focus of attention. • CSS Background-image is more then just for Backgrounds! • Tiling - Full screen – div backgrounds

  13. Background Image Examples • http://worldwidewebdesign.com/style/bkgnds.html • http://www.csszengarden.com/?cssfile=081/081.css • http://www.csszengarden.com/?cssfile=063/063.css • http://www.csszengarden.com/?cssfile=040/040.css • http://www.csszengarden.com/?cssfile=041/041.css • http://www.csszengarden.com/?cssfile=069/069.css • http://www.csszengarden.com/?cssfile=066/066.css • http://www22.verizon.com/ • http://espn.go.com/

  14. Keep in mind… • It’s all about pixels! • File naming for sanity • NO SPINNING GLOBES • Use CSS elements along with optimized graphics

  15. Let’s take a look… • Download the ImageExample Zipped Site from the calendar • Save it to the desktop • Create a local site to explore for the demonstration

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