facebook ads

1. Facebook Advertising #1: Your Audience Is On Facebook Facebook has a user base larger than the population of China! With 1.49 billion members worldwide, and 22 billion ad clicks per year, Facebook is providing businesses with the largest advertising opportunity since search. So yes, your audience is on there somewhere –it’s just a matter of finding them (which I’ll get into in reason #3), but if you have doubts just re-read those stats because they are quite telling, my friend. 1. People Spend a Ridiculous Amount of Time on Social Media Facebook is too huge for a business of any size to ignore. Your business needs a Facebook page. You know this-- and so do 40 million other businesses. Facebook is where your future customers hang out. The average person spends 28 percent of his or her time online on social networks--or 1.72 hours per day. The average American spends about 40 minutes just on Facebook--sharing and Liking content. Every minute,

2. Facebook users Like more than 4.1 million posts, posting comments, status updates, and photos. Facebook has a large, engaged user base that spends a ridiculous amount of time there every single day of every month. Yet Facebook only has 2 million active advertisers? What? Talk about an opportunity! 1. Facebook has the incredible rise in number of users Nowadays, if you are someone who, doesn’t have a Facebook account, you will often get mocked by your friend as a weirdo. Therefore, if people want to connect better with their friends and relatives, they will have for themselves a Facebook account. By the 3rd quarter of 2016, the number of Facebook users on smart-phone reaches 1 billion. This was an incredible number. But hey, if you can use this to do business, you will always earn lots of money. Honestly, advertising on Facebook is still a great deal which, very few people know how to benefit from it. If

3. you start early, I believe your product will be out of stock so fast. Don’t wait until so many people succeed from it, and then you start, it will be too late. Your customer are already loyal to your competitors. 4. Highly Scalable Content Promotion If you're consistently creating great content for your website, you want people to know about it. That's why you share updates across your social networks. But this isn't enough. Facebook Ads will amplify the reach of your content. By using ads, you'll actually end up getting more organic reach for your content. How is this possible? Well, when influencers share your Facebook Ads (yes, people DO share ads), your content will become exposed to an even larger audience. Remember, engagement snowballs as you go on social media. 5. Targeting is Amazing

4. Facebook is much more targeted than you might realize. Businesses can target users with Facebook Ads by location, demographics, age, gender, interests, behavior, and connections. But Facebook can also help you get in front of specific, and often motivated, segments of your audience with some powerful ad targeting options you've probably never heard of. You can: • Tap into recent purchase behavior. • Get creative with life-event targeting. • loyalty. Use custom audiences to nurture leads and build • ("lookalike audiences"). Create audiences that look like your own targets • your targeting. Layer targeting options to get super granular with 9. Tools Make Managing Ads Super Easy Many entrepreneurs and business owners I talk to still think Facebook Ads are "too complicated."

5. If you're one of them, maybe a little technology will help convince you otherwise. In a previous column, I shared five indispensable Facebook Ads tools to more easily create and manage your ads. Seriously. Give them a try. Facebook Ads can have huge benefits for all types of businesses. They will be worth the time and money you invest and help turn 2016 into a hugely successful year for your business. See more now!