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A Better Way for Merchandising Companies to Increase Sales

Merchandising companies, the world over often get into a tizzy when it comes time to launch their new products. With a whole host of advertising and promotional avenues and channels in the world today, companies are not averse to spending millions of dollars on television, newspaper, magazine, as well as online advertisements, not to mention social media marketing.

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A Better Way for Merchandising Companies to Increase Sales

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  1. ADC DEMOS

  2. A BETTER WAY FOR MERCHANDISING COMPANIES TO INCREASE SALES

  3. MERCHANDISING COMPANIES • Merchandising companies, the world over often get into a tizzy when it comes time to launch their new products. With a whole host of advertising and promotional avenues and channels in the world today, companies are not averse to spending millions of dollars on television, newspaper, magazine, as well as online advertisements, not to mention social media marketing. This might not amount to much of a problem for multinational or well established companies, but for new start-ups, budget might be a problem. Whether it is an established company or a start-up, there is one avenue of advertising that promises significant return on investment within a very short time, and that is shopping center promotions. • Whether the company deals with electronic appliances or is in the food and beverage industry, sports equipment or is in the cosmetic industry, a product demonstration can work wonders to win customers over and get the cash registers ringing. People are always curious and ready to try out something new when it is offered as part of an in-store promotion. Statistics show that sales increase substantially for a product it was offered as part of product demonstrations.

  4. Food Sampling For food and beverage companies, food sampling is one of the most effective marketing strategies that they can use. People are always reluctant to try something new if they just see it on television or read about it on the internet. No matter how interesting the advertisement is or how catchy the jingle is, when they come to the supermarket, they instinctively reach out for brands that they have been loyal to over the years. In order to disrupt this cycle gently, companies need to think out of the box and bring their products to life rather than let them just sit mutely on supermarket shelves.

  5. In Store Demonstration Companies • This is where ADC Demos makes a difference. Through their creative and innovative product demonstrations and food sampling events, they have helped companies expand their horizons, reach out to customers, and increase sales substantially. The combination of their experience and expertise goes a long way in putting together events that turn heads and make people interested. Well trained personnel, personable, and warm staff offer these products as samples to the public in ways that are warm and welcoming to anyone. This one-on-one interaction has led to the product being able to connect to customers and getting them to buy it wholeheartedly leading to increased sales for the companies and a win-win situation for all!

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