1 / 18

Introduction to event management

Introduction to event management. Learning Unit 1. Examples of events ……. What are we going to look at in events. Industry terms. MICE Business tourism: provision of facilities and services to delegates and attendees Association meetings: usually non-profit… common cause: hold meetings

alain
Télécharger la présentation

Introduction to event management

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Introduction to event management Learning Unit 1

  2. Examples of events ……..

  3. What are we going to look at in events..

  4. Industry terms • MICE • Business tourism: provision of facilities and services to delegates and attendees • Association meetings: usually non-profit… common cause: hold meetings • Convention bureaus: Assist event planners with co-ordination • DMO : help develop and market destinations

  5. International industry associations

  6. Size of the industry • SA hosts many events…… • Ranked 37th globally • Capital city of SA events? • SA secured over 200 international conferences in period 2013-2017

  7. Industry associations • 1987 - umbrella body of conference and meetings industry of SA • Focus on maintaining and improving efficiency and professionalism. • Who belongs to SAACI – PCO’s

  8. 1980 non profit organisation. • Represents: Venue’s, organisers, exhibition designers…… • Adds credibility, status and integrity to members. • Have to qualify to belong to EXSA

  9. Other abbreviations • CMP – Certified Meeting Professional - qualification • PCO – Professional conference organisers

  10. Industry strengths • Strong business tourism industry • World class facilities • Good track record of events • SA in top 15 long-haul business event destinations in the world • Nr 1 in Africa • Has successfully hosted mega events…….. 2010

  11. Events personnel • Event manager, event organiser, PCO meeting planners…. • What do they do: • Need experience • Need to be qualified • Know that monetary value is important • Should be able to take risk. • Big difference between small events and large events……. Planning is crucial • Money cant be lost.

  12. Defining events - Self study P. 9 • Business events: annual general meetings, conventions • Special events: Paying customers; Rock Shows • Festivals / Fairs / Cultural events: Cherry Festival • Exhibitions / Trade Shows: Baby Expo, wedding expo • Sports and spectator events: Rugby, Soccer…. • Charity events / Fundraising SPCA, church bazaar • Party planning

  13. Nr 1: Don’t panic, and carry a clipboard • Nr 2: No one else should have a script • Nr 3: Successful events follow • S I R principle • S – Social • I – Information • R – Reward

  14. The end

More Related