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Digital Mapping Solution

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This presentation outlines the digital mapping solution developed by CS410 Green Group, highlighting key elements such as software architecture, budget analysis, and staffing requirements. It details the comprehensive software package, including user and admin interfaces and a robust database for managing map data. The market analysis demonstrates potential customer segments and marketing strategies to penetrate the education and urban development industries effectively. The team is dedicated to creating an innovative, user-friendly mapping solution to enhance navigation in unfamiliar areas.

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Digital Mapping Solution

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  1. Digital Mapping Solution CS 410 Green Group Milestone Presentation

  2. Outline • Introduction • Software Breakdown • Staffing and Work Breakdown Structure • Budget and Break Even Analysis • Marketing • Summary CS410 Green - Milestone

  3. Meet The Team CS410 Green - Milestone

  4. People visiting unfamiliar areas must find parking and walking routes to their destination CS410 Green - Milestone

  5. “I don't think paper maps are going anywhere, But people may be using them differently, more as a companion to the online or digital map.” – Joel Minster, Chief Cartographer for Rand McNally, the largest mapmaker in the nation Quote Courtesy of San Francisco Chronicle CS410 Green - Milestone

  6. Maps Handed Out by AAA Per Year Maps in Millions Projected by San Francisco Chronicle Year Data Courtesy of San Francisco Chronicle CS410 Green - Milestone

  7. Software Breakdown Sean Christe CS410 Green - Milestone

  8. High Level Architecture CS410 Green - Milestone

  9. The Complete Software Package • The database which will store the map data • The user interface which will allow users to access the map data • The admin user interface which will allow the admin user to manipulate the map data CS410 Green - Milestone

  10. Database Requirements • Each point of map data will be inserted into the database as a node and given a weight • Sets of nodes representing physical entities may be stored as structures • Nodes will be categorized into states and overlays • Complete sets of connected nodes may be stored as paths CS410 Green - Milestone

  11. Initial ERD CS410 Green - Milestone

  12. User Interface Requirements • The user will be able to search for and select nodes and DMS will display the selected node’s information • The user will be able to select multiple nodes and DMS will display the quickest route between them CS410 Green - Milestone

  13. Logic Example • User searches for the path between two locations CS410 Green - Milestone

  14. Admin User Interface Requirements • The admin user will be able to add and remove nodes • The admin user will be able to move nodes and edit node information • The admin user will be able to add a state or overlay to a group of selected nodes CS410 Green - Milestone

  15. Logic Example • Admin user logs in and goes into design mode CS410 Green - Milestone

  16. Logic Example • Admin user adds a new node CS410 Green - Milestone

  17. Logic Example • Admin user adds a new node connection CS410 Green - Milestone

  18. Rapid Prototype Designed by Rodney Blythe CS410 Green - Milestone

  19. Overlay Creation CS410 Green - Milestone

  20. Path Creation CS410 Green - Milestone

  21. Search and Path Display CS410 Green - Milestone

  22. Path Re-Route Due to Flooding CS410 Green - Milestone

  23. Work Breakdown Structure Joseph Conlin CS410 Green - Milestone

  24. Staffing RequirementsProduct Development CS410 Green - Milestone

  25. Work Breakdown StructureDatabase Development CS410 Green - Milestone

  26. Work Breakdown StructureInterface Development CS410 Green - Milestone

  27. Work Breakdown StructureArchitecture Development CS410 Green - Milestone

  28. Work Breakdown StructureSoftware Testing CS410 Green - Milestone

  29. Budget Analysis Ian Iepson CS410 Green - Milestone

  30. Staffing Budget Salary information procured from Salary.com CS410 Green - Milestone

  31. Additional Resources Included in Overhead • Software • Microsoft Project • Microsoft Expression • Adobe Professional Suite • Visual Studio x 3 • Microsoft Office x 8 • MySQL* • PHP* • Apache Web Server* • Hardware • Workstations x 8 • IT Servers x 2 • Web Servers x 2 * No Cost CS410 Green - Milestone

  32. Required Domain Experts • Satellite Imagery Consultant • Cartographer • API Specialist CS410 Green - Milestone

  33. Customer Cost • Software • $5,000 • Implementation (Estimated Average) • $10,000 • Cost is based on production cost only • Price will rise with addition of implementation team and phase 3 staffing CS410 Green - Milestone

  34. Break Even Analysis CS410 Green - Milestone

  35. Educational Institutions • Census reports the total number of Colleges and Universities in the United States is 4084 • DMS could break even in just over a 1% market penetration Source: Census.gov CS410 Green - Milestone

  36. Marketing Analysis Brandon Smith CS410 Green - Milestone

  37. Potential Customers • Universities • Theme Parks • Dense Urban Areas • Special Event Coordinators CS410 Green - Milestone

  38. ROI For Customer • Easy to use system for updating maps instantaneously • Added value from advanced mapping functions • Customer may print less paper maps which will subsidize their overall costs • More competitive in their industry CS410 Green - Milestone

  39. ROI For User • Time saved • More informed with accurate map • Added convenience CS410 Green - Milestone

  40. Marketing Plan Present customer with a working prototype to demonstrate: • Ease of use • Admin user interfaceabilities • User interface abilities • Map easily updated • Map detail and clarity • The ability to use any device with a web browser to access DMS CS410 Green - Milestone

  41. Competition Matrix *Only for driving directions. CS410 Green - Milestone

  42. Risk Matrix • Product is too difficult to keep maintained • Unable to make it intuitive enough for every day user • Lack of access to product • API vendor decides to start charging • People only use it once and never again CS410 Green - Milestone

  43. Summary Joseph Conlin CS410 Green - Milestone

  44. Major Development Milestones • Algorithms Defined • Database Designed • Fully Functional Interfaces • Server Side Functionality Complete • Test Site Implemented • Implementation Procedures Refined • Product Ready for Mass Distribution CS410 Green - Milestone

  45. D.M.S. Results • Users no longer have to fumble around with clumsy paper maps • Local maps are easily managed and updated • Money is saved from no longer printing paper maps • In first year of use the DMS pays for its self CS410 Green - Milestone

  46. Questions? CS410 Green - Milestone

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