How is an effective Power Point like a great sales pitch?

1. How is an effective Power Point like a great sales pitch? elicits an emotional response from the audience GOAL: • engage your listeners • keep them focused • use the right visual imagery to convey your message

2. Beginning :what you plan to cover Middle: tell them End: tell them what you've told them.

3. Requirements: MAXIMUMuse 5-6 words per line MAXIMUM and 5-6 lines per slide. 10/20/30 rule…….. 10/5/30

4. One

5. Remember: bullet points Full sentences too much detail =little retention As does……..

6. It can easily be abused. • a. It's too easy to create slides. Because you can crank them out quickly, you make far more than are appropriate for the presentation. • b. It wastes time. You can suck up precious time tweaking a presentation. “It’s like alcohol in the hands of a drunk,” says a presentation coach in Greenville. One military advisor from Duke University said that the U.S. military, instead of getting our allies to use PowerPoint, should give it to the Iraqis. “We’d never have to worry about them again” (WSJ, April 26, 2000). • c. It takes too much control away from the presenter. It makes it too easy to start the presentation with PowerPoint instead of starting with ideas and using PowerPoint to reinforce them. • 1) This is the same problem Kenneth Burke discussed when reviewing Machiavelli’s The Prince: “by treating the book [The Prince] as a manual of ‘administrative rhetoric,’ we can place the stress where it belongs: on the problem of the orator’s ability to choose the act best suited to the situation, rather than choosing the act best suited to the expression of his own nature [or available technology].” • d. It makes for ugly presentations. Most people are not trained in design. The computer puts tools in average hands that were once reserved only for artists. The result is ugly presentations. • e. It can actually impede attention. Military analysts conjecture that recent appropriations from Capitol Hill have stalled because Congress cannot decipher the Army’s complex and tedious slides (WSJ, April 26, 2000). • f. It lends itself to unnecessary competition. Presenters—particularly students—become distracted with “dueling PowerPoint.” • ii. It does not lend itself to spontaneous discussions in the classroom or boardroom. It is heavily scripted and is not a tool for discovery. • iii. It does not handle text well. • a. The general rule for PowerPoint text is no more than three lines of text on a slide and no more than 6 words per line. • b. Therefore, if you try to put a lot of text in a presentation, you have to move through a lot of slides. The rapid movement does nothing to aid the presentation. Instead it detracts from the message.

7. now that’s……

9. Be consistent with colors and fonts Focus on the message—everything has to have a reason.

10. Rehearse, rehearse, and rehearse once more. There are two ways a speaker can ): in their presentation: a lack confidence a misconception about what the audience will retain from the speech

11. If you spend 3 hours putting the presentation together, spend another 3 practicing it. Don't rely too much on notes, since the audience will be looking at you to engage them—not your script.

12. Remember why YOU present

13. …to CONNECT

14. Text As little as possible

15. Few • Bullet • points

16. INSPIRING IMAGES =

18. Requirement review 1st slide may NOT state your name, title of speech… can be a photo 10 slide minimum & maximum 1 slide- 1 word…not 1 word and 1 photo 1 word should NOT be an emotion– should BE A KEY IDEA YOU WANT US TO REMEMBER Few bullet points No full sentences Consistent color No smaller than 30 font size DO NOT USE Power point P TITLES AS TRANSITIONS. That is what your OUTLINE is for. You get to refer to that typed outline when you are speaking.