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radio

radio. What is a public service broadcaster. public service broadcaster- a radio or television station that is seen to offer a public service by catering for a range of audiences. What are the 5 categories of commercial radio stations. National commercial radio

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radio

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Presentation Transcript

  1. radio

  2. What is a public service broadcaster • public service broadcaster- a radio or television station that is seen to offer a public service by catering for a range of audiences

  3. What are the 5 categories of commercial radio stations • National commercial radio • National brands- regional stations collected into networks • Independent radio- specific to a certain area and are not part of a network group • Community radio stations- produce content to interest local people • Hospital radio- stations based in hospitals normally run by volunteers

  4. What is the bbc • It is funded by the public through television text and is used to create many different media formats for all audiences to enjoy • The bbc promotes its stations and chennels by promotional films, magazines

  5. Codes and conventions of spoken radio • A presenter • Discussions • Contributors- guests • Drama • Documentaries • Outside broadcast

  6. What is scheduling in the bbc • There are breakfast shows for radio 1 and 2 and LNWH for others and they are all stripped across the day

  7. Who regulates the television and broadcasting • Ofcom regulate radio stations • The role of this regulator is to stop harmful and offensive behaviour and make sure there are stations to serve all audiences

  8. Key theory • That one big company owns multiple media organisations for example the bbc

  9. Audience appeal factors • The blind medium-audience can use their imagination • The companion medium- provides a stong sense of communicaton compared to other mediums • The intimate medium- very personal and encourages direct mode of address. • Undemanding medium- you can carry out other tasks at the same time as doing this unlike TV

  10. How does LNWH appeal to audiences • The presenter is young and is not stereotypical • Language and mode of address is aimed at younger female audiences • Constructed to be of interest to the target group • The audience is constructed through the station • It is available across a range of platforms • The social and cultural context refers to the knowing need to cater for young women in society and the topics discussed are ones that reflect upon issues women face today.

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