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  1. Intro to Presentations Presenter: David Silverstein DATE XX, 2010

  2. Overview 50-min Presentation with Q&A Presentation Strategies • Reason to Present • Images v. Text • Slide Style & Layout • Content & Recall • Using Stories to Explain

  3. Why? NAE concludes*: • Elected representatives are ill-equipped to make decisions about tech-related issues. • Students, parents & teachers remain uniformed about engineering and the contributions of the field which continues to deter students from studying engineering. • Engineers often do not rise to management positions. *Raising Public Awareness of Engineering: National Academy of Engineering, National Academies Press, 2002.

  4. Start: 3 Questions How do you feel about giving a presentation? Have you ever attended a good presentation? • What do you remember about it? Have you ever attended a bad presentation? • What do you remember about it?

  5. good PPT presintations

  6. Making effective PowerPoint presintations:a How-to Guideand what to Concider

  7. effective PowerPoint presentations:a How-to Guideand what to Consider

  8. effective PowerPoint presentations:

  9. Effective PowerPoint Presenter: David Silverstein month xx, 2010

  10. Effective PowerPoint Month XX, 2010 Presented By David Silverstein

  11. Effective PowerPoint Presentations Month xx, 2010 Presented By David Silverstein

  12. Effective PowerPoint Presentations Month xx, 2010 Presented By David Silverstein

  13. Effective PowerPoint David Silverstein Month xx, 2010

  14. Effective PowerPoint Presented by David Silverstein Month xx, 2010

  15. Effective PowerPoint Presented by David Silverstein Month xx, 2010

  16. Presentations ⇢ 5 Rules • Don’t PPT Yourself Out of the Presentation • Images v. Text • Style – Professionalism Pays More • Content & Recall • Tell a Story

  17. Don’t PPT Yourself Out

  18. Don’t PPT Yourself Out Why give a presentation? What makes them so boring?

  19. Don’t PPT Yourself Out Don’t Read • Presentation or Email? • Slides reinforce. Not repeat. Slides & Notecards • Bullets/images = launching points • ‘Hook’ to hang the idea on Interact & Converse • Glance v. Engage • Technology has made presenting easier/essential

  20. Don’t PPT Yourself Out Know Why • Why give this presentation? What’s the goal? • Type = Informational? Motivational? Brainstorm? Know Who • Who is your audience? How informed are they? • Superiors? Or colleagues? How many? Know When & Where • How long? Do not run over time. • Arrive early to set-up & troubleshoot. • Expect time afterwards for questions.

  21. A.U.D.I.E.N.C.E. Analysis Understanding Demographics Interest Environment Needs Customized Expectations

  22. A.U.D.I.E.N.C.E. Analysis – Who are they? How many will be there? Understanding – What is their knowledge of the subject? Demographics – What is their age, sex, background? Interest – Why are they there? Who asked them to be there? Environment – Where will I stand? Can they all see/hear me? Needs – What are their needs? What are your needs? Customized – What specific needs do you need to address? Expectations – What do they expect to learn/hear from you?

  23. Images vs. Text

  24. Images v. Text Appearance counts! • “It's 70% how you look, 20% how you say it, and 10% what you say.” – Eddie Izzard, comedian • “Three elements in the message: words account for 7%, tone of voice accounts for 38%, & body language accounts for 55% of the message.” – A. Mehrabian, UCLA Psych. Prof.

  25. A Picture Is Worth… Images create: • Faster impact • Greater understanding • Further integration • Visual variety Examples: • Charts, Tables, Graphs, Etc • Diagrams, Drawings • Photos, Scans, Screen shots • Avoid clip art!

  26. Where are your eyes drawn? Photosynthesis: (photo = light, synthesis = putting together)is the synthesis of glucose from sunlight, carbon dioxide and water, with oxygen as a waste product. It is arguably the most important biochemical pathway known.

  27. Where are your eyes drawn? Photosynthesis(photo = light, synthesis = putting together)

  28. Let Images Tell the Story Vandalism? Or political statement?

  29. Turn Text Into Image Our third quarter earnings were the highest of the year, with our East segment reporting an almost two hundred percent increase over the first and second quarters in the East, and a one hundred percent increase over our West & North segments. Which has a stronger or quicker impact? or

  30. Graphs v. Charts Which illustrates the implications faster? This chart?

  31. Graphs v. Charts Or this graph?

  32. Images v. Text – Proof Eight slides ago… • What was Eddie Izzard wearing in the photo? • What was the professor’s school & field? • What percentage does each aspect account for? A Body Language = 58% Words = 7% Tone of Voice = 35% B Body Language = 55% Words = 7% Tone of Voice = 38% C Body Language = 57% Words = 8% Tone of Voice = 35%

  33. Visual Displays – Examples Cuttlefish are marine animals of the order Sepiida. Special photochromatic skin allows them to alter color at will. In addition, their eyes are among most developed in animal kingdom and can perceive the polarization of light. Also, they have three hearts which pump green-blue blood.

  34. Visual Displays – Examples Cuttlefish: marine animals of the order Sepiida. Special photochromatic skin allows them to alter color at will. In addition, their eyes are among most developed in animal kingdom and can perceive the polarization of light. Also, they have three hearts which pump green-blue blood.

  35. Visual Displays – Examples • Cuttlefish: • Marine animals • Order = Sepiida • Photochromatic skin alters color at will • Eyes perceive polarization of light (among most developed in animal kingdom) • 3 hearts; green-blue blood

  36. Visual Displays – Examples Cuttlefish (Sepiida Order) Photochromatic skin; can alter color at will. Has 3 hearts & green-blue blood Eyes sense polarization of light (among most developed in animal kingdom)

  37. Visual Displays – Examples What’s more interesting? Chrysaora fuscescens (sometimes generally referred to as the Pacific sea nettle or the West Coast sea nettle) is a common variety of true jellyfish, found in the Pacific Ocean mostly near the coast from California to Alaska (perhaps also to Japan). Diameter of the body (the "bell") can be greater than 1 meter, although most are less than 50 cm across. The long, complicated, spiraling oral arms and the 24 tentacles may trail as far as 3.6 to 4.6 meters behind the bell.

  38. Visual Displays – Examples What’s more interesting? Chrysaora Fuscescens* aka: Pacific Sea Nettle, West Coast Sea Nettle The "bell“ or body can be greater than one meter in diameter, though most are ≤50 cm across. The long, spiraling oral arms & the 24 tentacles may trail as far as 3.6-4.6 meters behind the bell. *Located in the Pacific near California and Alaska (& perhaps Japan).

  39. Visual Data – Examples Again, what’s more interesting to engage? • The Bluefeld Board of Commissioners invites the citizens of Bluefeld to a site visit for the proposed new recreation center – Smith Hall. The site in consideration for the new building is across from the Heating Plant (Acorn Street) on the portion of the land where the old parking lot stands. •  The Board of Commissioners, Carol Reed (Director), the architect, and construction manager will all be in attendance. Refreshments and food will be served from 1pm to 3pm on Saturday.

  40. Visual Data – Examples Future Site of the New Recreation Center:Smith Hall SITE VISIT: 1-3p, Saturday March 6, 2008 Food & drinks will be served. The Board of Commissioners, Carol Reed (Director), Brian Jones (Architect), and Joan Smith (Construction Manager) will attend.

  41. Extended Text Do not try to explain your points in written paragraphs like this one. Your audience does not want to read along with you, nor can they effectively. Consider how difficult it is to read and listen to a speaker at the same time. Confusion sets in. People stop listening. Instead, only use key words or phrases to create a ‘hook’ for your audience, and break up your information into small soundbyte-size segments with images, bullets and/or numbers. Also, stick to 3-5 points per slide, as audiences have limited recall & attention spans.

  42. Which is more accessible?

  43. Style & Professionalism

  44. Style – Font Choice Is this presentation for your co-workers or friends? Don’t keep changing font or size Use simple font – no cursive

  45. Style – Font Choice Slide titles at least 28pt How well can you read this? How well can you read this? How well can you read this? How well can you read this? How well can you read this? Text should be readable from back wall.

  46. Style – Font Choice Sans Serif = Easier to Read • Arial • Trebuchet • Verdana Serif = Harder to Read • Times New Roman • Century • MS Mincho

  47. Style – Background Consider how difficult it is to read this?

  48. Style – Background Consider how difficult it is to read this?

  49. Style – Background Consider how difficult it is to read this?

  50. Style – Background Consider how difficult it is to read this?