British Airways Presents
British Airways Stock Project David Ford
Overview • Stock • Financial History • Awards • Location • Company History • Company Alliances • Ownership • Employees • Fleet &Network Strategy • The Concorde • The Fleet
British Airways is the worlds largest international airlines. • BA has one of the largest fleets in Europe consisting of 340 planes. • BA is one of two airlines that has Concordes in its fleet. • BA has 535 destinations in 160 countries all over the world. • In the 2000 over 48 million people choose to fly on the 530,000 flights that it operated. OVER VIEW
Location
British Ariways World Wide Route covers 160 counties British Airways plays an important role in its country’s economy. They fly most of the domestic flights in the United Kingdom.
Company History • The forerunner company, Aircraft Transport and Travel Limited, started in August of 1919. • In 1935 small airlines merged and became British Airways Limited. • In 1939 British Airways was nationalized by the Government. • British Airways has been scheduling international passenger & cargo services since 1946. • In 1979 the government started to sell its share in British Airways to overcome a deficit. In 1987 British Airways was completely privatized.
COMPANY ALLIANCES • British Airways wants to form Global Alliance with other airlines. • This will increase their income by offering more destinations for flyers. • In 1999 British Airways joined the Oneworld Alliance. • British Airways joined with: • American Airlines • Qantas * • Canadian Airlines • Cathy Pacific *British Airways and Qantas operate as one airline on certain flights.
COMPANY ALLIANCES Agreements outside Oneworld British Airways Franchises Code sharing agreements. • GB Airway • Brymon • British Regional Airlines • Air Mauritius • American West • Crossair • Emirates • LOT Polish Air • Malve
Ownerships British Airways Owns: • 100% of • Brymon • City Flyer Express • Airmiles Travel Promotions Ltd • Deutsche • 25% of Quantus • 9% of Iberia • 18% of Comair
EMPLOYEES The motivation and commitment of employees is the key to success of British Airways. • British Airways promotes equal opportunity employment in all areas. • About 65,000 persons were employed by British Airways and its Affiliates. • British Airways encourage employee ownership in the Company. • 66% of the British Airway’s employees own 3.4% of the company’s shares. (as of January 2001).
Fleet & Network Strategy NEW STRATEGY • To reduce exposure to unprofitable markets. • To strengthen our position in profitable markets. • This new strategy is supported by investment that will improve comfort and service to restore competitive edge.
Fleet & Network Strategy Changes in Fleet Deployment • Cancellation of the worst performing routes. • Focus more on core business routes. • Better co-ordination with affiliates (CityFlyer). • Focus on changing fleet to more efficient aircraft (replace 747 with smaller 777). More seats at the same unit cost. Boeing 777
THE CONCORDE Flagship of the British Airways Fleet • The Concorde is the only commercial aircraft that can break the sound barrier. • The Concorde is the pride of British Airways. • Only one other airline has the Concorde in its fleet.
THE CONCORDE Cruising speed: 1,336 mph or Mach 2 at 55,000 ft. Length: 203 ft 9 ins (62.1 m) Wingspan: 83 ft 8 ins (25.5 m) Fuel capacity: 26,286 Imperial gallons Fuel consumption: 5,638 Imperial gallons There are presently 7 concords in the fleet
Capacity: 100 passengers, and 1,300 lbs of cargo Seating: 100 x 2:2, with a 37 in pitch CONCORDE
THE FLEET AIRBUS PLANES BOEING PLANES • 747-200 • 747-400 • 777 • 767-300 • 757-200 • The Boeing 737 series. • A318 • A319 • A320 TOTAL = 29 Future deliveries - 52 British Airways has been buying new and more economical aircraft to improve its fleet. It is disposing of old aircraft in its Boeing fleet. TOTAL = 230 Future deliveries – (7) 777
AIRBUS
Stock
Stock Prices • The highest point was in January and I gained $2,668. • On the tenth of may I had $10,155. • I gained $155.
5 Year Financial History
5 Year Financial History
5 Year Financial History (in millions)
Conclusion British Airway is continually trying to trim costs, expand their markets, and improve services. Therefore this is a good company that could experience growth in the future.
Awards 2000 26 Awards in 2000 • Airline of the Year – Flight Centre • Best Airline to South America – Travel Trade Gazzette • Best Airline to Europe - Travel Trade Gazzette • Best European Airline – Travel Weekly • Best Airline for in-flight Services - ‘Travel in Business’ • Gold Award for Best Corporate Commercial - Television Advertising Award
THE END
