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Advancing Public Engagement for Swiss LHC: Funding, Communication, and Future Activities

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8 diapositives · 206 Views · Oct 10, 2014

The 2008 CHIPP Annual Plenary Meeting addresses the current status and action plans for funding, media relations, and public engagement surrounding the Swiss LHC activities. Highlighting the need for improved media coverage and emotional experiences, the meeting focuses on a coordinated strategy, including a new website, events, and a travelling exhibit titled "Big Bang Live." With an estimated funding requirement of 650,000 CHF, the CHIPP aims to enhance public understanding of particle physics and support young researchers through targeted initiatives and strategic partnerships.

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  1. 2008 CHIPP Annual Plenary Meeting – 8 SeptemberLHC Communications in SwitzerlandBeat Gerber, President‘s Office ETH Zurich; Swiss Representative EPPCN(European Particle Physics Communication Network) Contents • Present situation • Action plan – funding • Travelling Exhibit • Planned activities10 September 2008: First Beam21 October 2008: Inauguration CeremonyFundraising

  2. Present situation • Good media coverage – demanding reports, not sustainable • CERN Press Office – internationally orientated PR • Limited diffusion in Switzerland (German part), no emotional experience▼▲ • Unique and attractive experiments at LHC • Excellent opportunity for activities in Public Understanding of Science and promoting young researchers

  3. Action plan Coordinated and concerted measures, such as: • Website (Swiss reference) • Events (dialogue with general public)National Event (1/2009) – Travelling Exhibit – Science Cafés • Media Relations (popular press, tv, radio, online media) • Documentationsfor defined stakeholders (schools, politicians, enterprises etc.)

  4. Funding Estimated costs: ca. 650‘000 CHF; fundraising in progress: • Approved 30‘000 CHF to build up the Swiss LHC Website (ETH Board) www.swiss-lhc.ch will be online by mid October • Pending application for 50‘000 CHF for Media Relations (State Secretariat for Education and Research SBF) • Pending 300‘000 CHF for the Travelling Exhibit (Stiftung Mercator Schweiz) • Pending 270‘000 CHF for required accompanying measures, such as events, Science Cafés, advertising, documentations, management etc. (Gebert Rüf Stiftung)

  5. New Swiss LHC Website (Homepage/draft)

  6. Sample of a simulator Travelling Exhibit – «Big Bang live» ● LHC simulator touring through Switzerland (20 biggest towns)● Showing an attractive video: Back to the beginning of the universe – a journey through space and time from the perspective of an accelerated LHC proton; ● onsite specialists/documentations

  7. Planned activities • Around 10 September: First BeamAdvance information of media people (videostreams, webcast, CHIPP factsheet)Preview article (ETH Life and other university media)Onsite visits for journalists (ATLAS, CMS, LHCb)Media release (text, photos, CHIPP factsheet) • Around 21 October: Inauguration Ceremony at CERNadvance information, media release • FundraisingIf Mercator/Gebert Rüf negative ► urgent plan: SBF, Academies (SATW, SCNAT etc.), other foundations, donatorsCHIPP: collection of lecture royalties

  8. Important Swiss CERN research! But nobody knows about …?