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This document outlines the high-level goals, strategies, and tactics essential for effective coordination among various stakeholders in the IPv6 initiative. It discusses our strengths, including a strong global presence and technical expertise, while also addressing weaknesses like the need for better public relations and inactive task forces. Proactive engagement with NGOs, governments, and ISPs is crucial to influence policy and expand the IPv6 footprint. The initiative aims to balance advocacy and information dissemination as we navigate both national and international landscapes.
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IPv6 Organisation Messages Coordination Efforts Feb 2006 Latif Ladid
Outline • High-level goals • Our strengths and weaknesses • Strategy • Tactics
Our Strengths • History of past accomplishments • Global reach • Reputation for fair, unbiased advice • Technical depth and breadth • Relationships and partnerships • We inform and/or influence the debate
Our weaknesses • Few techies “talk policy” (or like to) • Public and press relations • Linkage to org. members lobbyists • Web infrastructure • Many TFs are ineffective or inactive • Quality control • Coordinating the message • Voluntary Effort
Reactive Task Forces Press NGOs Governments CEO/CTO ISPs Initiative IPv6 Forum IGOs
Reactive Task Forces Press NGOs Governments CEO/CTO ISPs Initiative IPv6 Forum IGOs
Reactive Task Forces Press NGOs Governments CEO/CTO ISPs Initiative IPv6 Forum IGOs
Reactive Task Forces Press NGOs Governments CEO/CTO ISPs Initiative IPv6 Forum White papers, letters, briefings IGOs
Reactive Members and Chapters Press NGOs Corporations, NGOs, SOs Initiative IPv6 Forum White papers, letters, briefings IGOs
What we need to be reactive • Agitated volunteers who can write • Good intelligence on what governments are doing
Proactive (Push) National Task Forces Press NGOs Governments CEO/CTO ISPs IPv6 Forum IGOs Initiative
Proactive (Push) National Task Forces Press NGOs Governments CEO/CTO ISPs IPv6 Forum IGOs Initiative
What we need to be proactive • Process for setting priorities • Expertise • Staff who can craft the message • Staff, TF members who can deliver the message • Network of key policy makers and influencers • Effective press relations • Partners
Responsive (pull) Task Forces Press NGOs Governments CEO/CTO ISPs IPv6 Forum IGOs
Responsive (pull) Task Forces Press NGOs Governments CEO/CTO ISPs IPv6 Forum IGOs
Responsive (pull) Task Forces Press NGOs Governments CEO/CTO ISPs Initiative IPv6 Forum IGOs
Strategic questions for the v6TFs • Balance of advocacy vs. information • Balance of national vs. international • Targets: government, press, private sector? • Topics for “push” campaigns
IPv6 Forum Chapters (10) IPv6 Task Forces (25) Bangladesh Bangladesh UAE Downunder! Malta Finnish Swedish