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Social-Cognitive Perspectives

Social-Cognitive Perspectives. Week 5. Social Norms. Oughts Reciprocity Norm Social Responsibility Norm. Reciprocity Norm. We should help (not harm) those that help us. Especially strong for equals. Social-Responsibility Norm.

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Social-Cognitive Perspectives

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  1. Social-Cognitive Perspectives Week 5

  2. Social Norms • Oughts • Reciprocity Norm • Social Responsibility Norm

  3. Reciprocity Norm • We should help (not harm) those that help us. • Especially strong for equals

  4. Social-Responsibility Norm • People should help those who need help; people ought to help those dependent upon them. • Occurs even if helper is anonymous • Occurs even in absence of rewards • Closely tied to attributions

  5. Barnes, Ickes & Kidd (1979) Effects of the Perceived Intentionality and Stability of Another’s Dependency on Helping Behavior.

  6. Barnes, Ickes & Kidd (1979)

  7. Self-Control

  8. DeWall, Baumeister, Gailliot & Maner (2008) Depletion Makes the Heart Grow Less Helpful: Helping as a Function of Self-Regulatory Energy and Genetic Relatedness

  9. DeWall, et al. (2008) • Study 2

  10. DeWall et al. (2008) • Study 3

  11. Integration • Can we integrate Barnes, Ickes & Kidd’s research with Latane and Darley’s model? • Piliavin & Piliavin’s cost-reward model?

  12. Integration • Can we integrate DeWall et al.’s (2008) study with the egoism-altruism debate research?

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