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The Real American Doughnut Company Operations, SM Mall of Asia—Factory. Adrian Mark C. Alarcon Ma. Karina C. Borja. Krispy Kreme®. International food chain based in Winston-Salem, North Carolina. Operated in the Philippines by The Real American Doughnut Company Inc.
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The Real American Doughnut CompanyOperations, SM Mall of Asia—Factory Adrian Mark C. Alarcon Ma. Karina C. Borja
Krispy Kreme® • International food chain based in Winston-Salem, North Carolina. • Operated in the Philippines by The Real American Doughnut Company Inc. • Works under Max’s Group of Restaurants
Krispy Kreme®’s Vision & Mission • To be the most loved doughnuts and coffee brand with the sweet magical experience for everyone all the time. • To create a magical experience for their guests through an uncompromising product quality, a welcoming place and a caring team of crews.
Organizational Culture • Counterculture vs Subculture • Polychronic & Monochronic Culture • Ensuring Magic Moments as No.1 goal • Deployment of Customer Relations Specialists
Management & Motivation • Systems/Contingency: Motherly Approach • Leading by Example • Intrinsic Motivator: Career Advancement • Extrinsic Motivator: Incentives
Goodwill • KK Team works as a family • Magic Moments between Employees • Magic Moments: 100% Customer Satisfaction • Quality Competition