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New Brand Template

New Brand Template. Detailed PowerPoint Guidelines. Stewart Aitken Student Marketing Manager Marketing & Communications. Contents. Basic slides i. Simple master slide ii. Simple template slide Full Guidelines 1. Title Slides 2. Basic Layout and Alignment

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New Brand Template

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  1. New Brand Template Detailed PowerPoint Guidelines Stewart Aitken Student Marketing Manager Marketing & Communications

  2. Contents • Basic slides • i. Simple master slide • ii. Simple template slide • Full Guidelines • 1. Title Slides • 2. Basic Layout and Alignment • 3. Use of Text – Bullet points and Lists • 4. Use of Colour • 5. Use of Images • 6. Example Slides and Alternative Corner Images

  3. Insert Title • Insert text

  4. Template Guidelines 1. Title Slides

  5. Main Title of Presentation (32 pt font) Sub-heading of Presentation (28 pt font) Name of speaker Title etc of speaker (Arial, 18 pt font)

  6. The New Brand Template Detailed PowerPoint Guidelines Stewart Aitken Student Marketing Manager Marketing & Communications

  7. New Brand PowerPoint Template Stewart Aitken, Student Marketing Manager T: 01483 689269 F: 01483 683948 s.aitken@surrey.ac.uk www.surrey.ac.uk/brand

  8. Why Choose the University of Surrey? A Guide for UCAS Applicants Claire Little Student Recruitment Officer

  9. Template Guidelines 2. Basic Layout and Alignment

  10. Template Guidelines • Only the area marked blue here can be used • Everything outside this area must be kept clear of text etc • Brand image (cut outs) will occupy bottom left space • Image can be changed to suit Department or presentation topic • A range of images (cropped and sized appropriately) are in the Images section of this presentation…

  11. Font: Baskerville Old Face, Size 28pt • To keep justified within this area, inside edge of text box should align to gridlines marked by blue lines: - left vertical: 10.00 - right vertical: 11.80 - top horizontal: 6.20 • Any text in this area should be font: Arial, size: 20pt • Heading gridlines: - left vertical: 11.80 - right vertical: 5.00 • Heading font: Baskerville, size 28pt

  12. Template Guidelines • If bullets are a list • Or very short • Then • ‘Tab’ in once • So the list • Is more balanced • On the page • Which looks • A lot better…

  13. Template Guidelines 3. Use of Text – Bullet points and Lists

  14. Template Guidelines • Bullet point with a single space between bullet and first word • Where a line runs onto second line align with text not bullet by holding ‘shift’ and pressing ‘return’ and then three spaces • Do not use full stops or commas at end of bullets • Exclamation and question marks are ok, as are ellipses… • Capital letter at start of lines • If secondary bullets are required ‘shift return’ down and ‘tab’ once • Introduce with a colon: - Use hyphen as bullet - Can have two per line - Keep them very short - Align them with each other - Try to change colour

  15. Template Guidelines • If bullets are a list • Or very short • Then • ‘Tab’ in once • So the list • Is more balanced • On the page • Which looks • A lot better…

  16. Template Guidelines 4. Use of Colour

  17. Colours Available • The colours for the web from the brand guidelines can be used • We recommend no more than three colours are used in a single presentation (take care to select a range that go together…) • To customise colours add values under: >‘More colours’ >‘Custom’ • Corporate colours’ values (R=Red, G=Green, B=Blue): - R: 192 G: 155 B: 18 - R: 0 G: 61 B: 125 • Colour palette’s values (R=Red, G=Green, B=Blue): - R: 200 G: 1 B: 60- R: 216 G: 80 B: 98- R: 244 G: 124 B: 48- R: 136 G: 255 B: 173- R: 179 G: 152 B: 120- R: 255 G: 185 B: 23- R: 148 G: 155 B: 25- R: 2 G: 148 B: 132- R: 165 G: 167 B: 33- R: 49 G: 132 B: 166- R: 0 G: 143 B: 220- R: 152 G: 125 B: 213

  18. Template Guidelines 5. Use of Images – With Text; No Text

  19. Corner Image Usage • The corner image can be put on slide master if consistent throughout presentation • A range of suitably sized images appear on the next few slides • Simply copy and paste onto slides as required

  20. Image Usage • This slide covers layout for images alongside bullets… • Images should sit in the box marked • Top edge at gridline 6.00 • Bottom edge at 7.20 • Left edge 6.20 • Right edge 11.80 • Please space images apart equally

  21. University Accommodation • Manor Park residences: - New ‘student village’ - 750 rooms for students and staff - All rooms are ensuite - Option of larger ‘enhanced’ room - Rent per week: £90.50, £110 enhanced - 15 minute walk from main campus - Regular bus service

  22. Image Usage Larger images Images can fit anywhere in this box Align to the right margin Be careful not to interfere with the corner image Full page images Alternatively image cab be full page Use appropriate colour for title to ensure it is clear

  23. Manor Park Residences

  24. Manor Park Residences

  25. Template Guidelines 6. Example Slides and Alternative Corner Images

  26. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Maintenance Grants • Scholarships - Academic - Other • Bursaries

  27. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  28. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  29. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  30. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  31. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  32. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  33. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  34. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  35. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  36. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  37. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  38. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  39. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  40. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  41. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  42. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  43. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  44. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  45. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  46. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  47. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  48. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

  49. Student Finance • Tuition fees - Costs are standard across most universities - Variable fees mean only eight charge less - Repayment is deferred - Don’t repay until earning >£15,000 pa • Scholarships - Academic - Other • Bursaries • Other stuff • Yet more other stuff…

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