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Product Ownership

Product Ownership. Agile Delaware January 2014 Don MacIntyre, CSC, CSPO, CSP, CSM, SPC Director of Agile Development Lockheed Martin don@scrumetc.com. Agile Product Ownership in a nutshell – Henrick Kniberg. First let’s watch this great video from Henrick Kniberg

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Product Ownership

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  1. Product Ownership Agile Delaware January 2014 Don MacIntyre, CSC, CSPO, CSP, CSM, SPC Director of Agile Development Lockheed Martin don@scrumetc.com

  2. Agile Product Ownership in a nutshell – HenrickKniberg First let’s watch this great video from HenrickKniberg http://www.youtube.com/watch?v=502ILHjX9EE

  3. Scrum Role: Product Owner • The Product Owner is the single individual who is responsible for drawing out the most valuable possible product by the desired date. • This is done by managing the flow of work into the team, selecting and refining items from the Product Backlog. http://agileatlas.org/atlas/scrum

  4. Scrum Role: Product Owner The Product Owner maintains the Product Backlog and ensures that everyone knows what is on it and what the priorities are. The Product Owner may be supported by other individuals but must be a single person.

  5. Scrum Role: Product Owner Certainly the Product Owner is not solely responsible for everything. The whole Scrum Team is responsible for being as productive as possible, for improving their practices, for asking the right questions, for helping the Product Owner, and so on.

  6. Scrum Role: Product Owner • The Development Team is responsible for determining how much work will be taken on in a Sprint, and for producing a usable Product Increment in every Sprint. • Nonetheless, the Product Owner, in Scrum, is in a unique position.

  7. Scrum Role: Product Owner The Product Owner is typically the individual closest to the "business side" of the project. The Product Owner is typically charged by the organization to "get this product out", and is typically the person who is expected to do the best possible job of satisfying all the stakeholders.

  8. Scrum Role: Product Owner The Product Owner does this by managing the Product Backlog, and by ensuring that the Product Backlog, and progress against it, is kept visible. The Product Owner, by choosing what the Development Team should do next and what to defer, makes the scope versus schedule decisions to lead to the best possible product.

  9. Product Owner must haves • Requirements gathering • Release Planning • Sprint Planning • Demonstrations • Scrums • Customers • Stakeholders • And, most importantly, for Team Availability Vegas baby!

  10. Product Owner must haves Authority • Legal • Traditional • Charismatic Yes!

  11. Product Owner must haves Decisiveness • Willingness • Ability to say NO Let me get back to you on that…

  12. Product Owner must haves Ability to satisfy (and manage) Stakeholders Consensus?

  13. Product Owner must haves Knowledge They must have a clue about • Product / Domain • Agile / Scrum Scrum?

  14. Product Owner must haves Business Sense The ability to maximize value and consider scope verses schedule The understanding that they cannot have it all ROI

  15. Product Owner must haves Communication They should provide feedback to the business and to the team The should communicate fairly and accurately The should be transparent and visible Nice Work!

  16. Product Owner must haves What else?

  17. Discussion • Have you ever been a Product Owner? • What has been your experience with Product Owners? • Are you experiencing any Product Ownership challenges at the moment? • Have you ever worked with an awesome Product Owner? • Should the agile community be doing more to reach out to, and support, Product Owners?

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