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Reference Points

Reference Points. The Point of Reference. Reference Points are used to answer these questions: Are the products safe? Who can use the products? How to use the products?. Questions and Objections. 90% Opinion 10% Facts How to respond:

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Reference Points

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  1. Reference Points

  2. The Point of Reference Reference Points are used to answer these questions: • Are the products safe? • Who can use the products? • How to use the products?

  3. Questions and Objections 90% Opinion 10% Facts How to respond: “I don’t know about that. All I know is ____________”

  4. Facts • Your Story • Other People’s Stories • The Herbalife Story • 40 million people have successfully used the product • 29 years in business, here to stay • In 70+ countries and expanding • Billions in sales • Positioned for rapid growth

  5. General Laws About Food The laws that govern food are: • Mega-dosing – We are prohibited from putting too much of any one ingredient in a product. • Labeling laws – If a person has a condition that would prevent them from using the product, this must be indicated on the label.

  6. What the Body Needs What the body needs daily according to the American Medical Association is: • protein • minerals • carbohydrates • fats and oils • vitamins • herbs

  7. We Don’t Eat Well 70% of all deaths are from: • heart disease • cancer • stroke 50% of these deaths are diet related.

  8. Doctors Say 70% of all doctor visits are from diet-related conditions. The #1 complaint is fatigue.

  9. To Lose Weight: • Tablets 3 times a day. • 2 Herbalife Formula 1shakes a day. • 1 healthy colorful meal a day. *Add protein snacks as needed

  10. To Maintain Weight: • Tablets 3 times a day. • 1 Herbalife Formula 1 shake a day. • 2 healthy colorful meals a day. *Add protein snacks as needed

  11. To Gain Weight: • Tablets 3 times a day. • 3 Herbalife Formula 1shakes a day. • 3 healthy meals a day. (Eat before drinking your shake so that you don’t fill up too fast.)

  12. The American Diet American Diet Herbalife High High High High Sugar Fat Salt Calories Low Low Low Low Low Low Protein Fiber High High

  13. Obesity • 65% of the population is overweight. • 15% of children between the ages of 6 and 19 are overweight. • 10% of children between the ages of 2 and 5 are seriously overweight.

  14. The Power of Testimony • Your own health is your best advertisement. • Share your story with others. • Help change the nutritional habits of the world.

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