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Corporate Communications Presentation Annie Blewett Ansa Edim David Rosenberg Kimberly Seese

Corporate Communications Presentation Annie Blewett Ansa Edim David Rosenberg Kimberly Seese. Our Objectives. To inform employees of the company’s direction To have employees comply with the Code of Ethics To better inform investors of our reports and filings

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Corporate Communications Presentation Annie Blewett Ansa Edim David Rosenberg Kimberly Seese

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  1. Corporate Communications PresentationAnnie BlewettAnsa EdimDavid RosenbergKimberly Seese

  2. Our Objectives • To inform employees of the company’s direction • To have employees comply with the Code of Ethics • To better inform investors of our reports and filings • To communicate with and reach out to the media concerning company happenings

  3. Our Messages • We are a unified corporation • Integrity is key to our business • We value transparency in all our relationships

  4. Our Tactics Welcome to DSM Corporation Home of MATCO and Tranquil

  5. Employees • A bi-monthly status report video from CEO • Subtitled into different languages • Keeping it internal/in-house = cost effective Why? • Keeps employees informed and united • Relevant videos can be featured on Media page as well

  6. Code of Ethics • Situational Q & A interactive video quiz • Certification within 30 days • Features our diverse employees across the globe • Features subtitles in several languages • Thirty-minute group certification sessions • E-mail reminders • Training sessions and video tutorials • Upon completion, employees will sign a Social Media Policy and Agreement Why? • All employees will be uniformly educated about company policies. • Investors and the media are assured the company ethically operates across the globe.

  7. Investors • Company Overview • Annual reports • SEC Filings (10-Ks and 10-Qs) • Stock Charts • Archived earnings webcasts and transcribed conference calls with CEO and analysts Why? • IR is the marketing for our stock • The more investors know, the better they can invest • Shapes corporate reputation • Good IR protects our valuation and helps to maintain a stable stock price

  8. Media • Online Newsroom • Press releases • Product releases • Upcoming events • Relevant media Why? • Bridge to communicate company values to other publics • COE certification process • Diversity and global presence • Our reputation depends on media coverage • Leading presence in products we manufacture

  9. Summary Our initiatives will… • Form better relationships • Increase transparency • Centralize company information • Create unity under the Code of Ethics • Build confidence in the brand

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