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WELCOME D-7750 Pre-PETS

Join the Membership Challenge to increase your club's membership by 10 members or 10% if you have over 25 members. If your club has less than 25 members, aim to reach 25 members. Small clubs with less than 15 members can work towards closing the gap by half. Avoid becoming an endangered species by maintaining a sustainable membership base. Discover the benefits of a membership growth culture and strategies to attract new members.

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WELCOME D-7750 Pre-PETS

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  1. WELCOME D-7750 Pre-PETS

  2. MEMBERSHIP CHALLENGE • If your club is over 25 members: • Grow your club by 10 members • Or 10% • If your club is below 25 members • Grow to 25 members • If you’re below 15 members, close the gap between where you are and 25 members by HALF

  3. SMALL CLUB MEMBERSHIP PROFILES

  4. MEMBERSHIP PROFILES 22 22 22 22 13 Endangered Species? 5 Years 20 20 13

  5. MEMBERSHIP PROFILES 22 12 Endangered Species 23 17

  6. MEMBERSHIP PROFILES 23 15 Endangered Species 24 Next 5 Years? 17

  7. MEMBERSHIP PROFILES 18 9 0 Game Over

  8. LOSS of SUSTAINABILITY • Slip below critical mass of ~ 20 members • From 18 to 16 to 14 – Don’t realize what’s happening • Meetings of 10-12 members = Trouble attracting speakers • Trouble attracting new members • Trouble executing meaningful projects • Aging out together – many of these same clubs have few members under 50 • At 10-12 members, 1 or 2 key players are holding the club together • Life happens to one of those -- Lights out Fact: Of the 15 clubsunder 25 members in D-7750, only 6 had net membership gains in 2015-16. The rest had a NET MEMBERSHIP LOSS of Thirty-nine (39) members

  9. MEMBERSHIP PROFILES 43 39 28 35 36 22 Recovery

  10. MEMBERSHIP PROFILES 42 14 31 25 Today, it’s 42Members This Club recovered from 14Members

  11. MEMBERSHIP PROFILES 24 January 2015 17 13

  12. A “MEMBERSHIP GROWTH” CULTURE • A MEMBERSHIP GROWTH STRATEGY leads to a MEMBERSHIP GROWTH CULTURE • Absent a Membership Growth Culture,Your Club Will SHRINK • Friction • Gravity

  13. MEMBERSHIP CHALLENGE • If your club is over 25 members: • Grow your club by 10 members • Or 10% • If your club is below 25 members • Grow to 25 members • If you’re below 15 members, close the gap between where you are and 25 members by HALF

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