UWSF@Work

1. UWSF@Work Adapted from a MAPS presentation, developed and written by Diane McCants and Kim Sumpter, United Way of Metropolitan Atlanta for the 2009 Staff Leaders Conference, May 12-15 , Detroit, MI

2. Background • Strengthening Families Initiative One of the goals of the UWSF@Work is to extend the united Work beyond its traditional targets and model portions of the strategies internally • Financial Stability • Supporting individuals and families in increasing income, saving and building assets • Using Income strategies as a way to build relationships and foundation for integrated support

3. Overview: UWSF@Work • What is UWSF@Work? • UWSF@Work provides an entry way to resources for individuals and families. Its meets them where they are, provides guideposts on how to be more resilient, and creates the right building blocks for a good life. • Our United Way continually looks for the most effective ways to help people gain access to educational, economic and health-related opportunities.

4. Overview of UWSF@Work • How does it work? • UWSF@Work bundles resources and acts as a conduit for employers to provide information and support to their employees. • Resources are focused on the critical areas for a stable life— education, income and health.

5. Overview of UWSF@Work • Why is UWSF@Work important? • Recognizes that the issues families face cannot be tackled in isolation • Integration of Work (i.e., education, income and health) • In order to achieve community level outcomes, various strategies are needed to connect individuals to services. • Employers are a conduit to move the work forward

6. Critical Components For Implementation • Target Population • Staffing • Technology • Training • Community partnerships • Volunteers • Marketing • Evaluation • Resourcing

7. Overview: UWSF@Work • Target population • Individuals and families with incomes less than 80 percent of the area median income. • How are they accessed? • Businesses who employ low-to-moderate wage workers • Businesses with 50 or less employees

8. Guide to implementation for local UWs • Staffing The amount of staff needed depends upon company profile and intensity of services to be delivered. Company ABC Company ABC Resource Development Resource Development Community Impact Community Impact 500- 1,000 Employees 50- 100 Employees Navigator Scenario 1 Scenario 2

9. Guide to Implementation - Staffing • The Process for Working Together • Team Approach • Setting Expectations

10. Guide to implementation • The Resource Navigator is an essential component. • Job description • Training • Monthly briefings • Train-the-Trainer model • Can become lead supervisor for group of navigators

11. Resource Navigator Role • Community Partners • Impact Staff • Resource Development Staff

12. Guide to implementation • Training • Depending on the size and make up of your United Way, the training of staff must include: • Impact staff (Dual Role) • Resource Development (Dual Role) • Human Resources • Volunteers • Training will occur on : • Product line • Technology used to support implementation (i.e., CRM) • Knowledge of community resources

13. Guide to implementation • Technology • CRM • ETO (Social Solutions – data tracking, outcomes management) • CD-Rom based toolkit for HR directors • Resource CD (fact sheets, issue papers) • Customizable Web interface for companies

14. Guide to implementation • Community partnerships • The capacity to broker services on behalf of an employer depends heavily on the number of networks built and requires collaboration across all sectors. • Maximize current funding relationships • Creating A Preferred Vendors List • Capacity building

15. Guide to Implementation • Volunteers • Volunteer engagement is important and can be an essential piece particularly for those smaller UWs who may not have enough staff. • Volunteer affinity groups may be a great pool of human resources to connect to. • Volunteers can serve in several different capacities in UWSF@Work.

16. Guide to Implementation • Marketing/Communication • View as a Line of Business • Clear Product Development Framework in Place to Implement • Work Closely with Marketing/Communication as a way to move the work and not separate initiative • Develop specific pieces of collateral to market program, i.e. brochures, etc.

17. Guide to implementation Evaluation tiers Global/Population focus – the Individual or Family • Increased individual/family resiliency • Increased self-sufficiency • Increased knowledge and access to community resources • Nonprofit partners • Increased collaboration • More comprehensive results for the families they serve • Business/Organization • Changes in policy and practice • Shifts in organizational culture • Increased employee retention • Increased productivity

18. Lunch-N-Learn Family Planning Born Learning materials Lunch-N-Learn Family Planning On-the-job training IDA Program Born Learning materials Benefits enrollment Guide to implementation Increased family resiliency Increased self-sufficiency Increased knowledge and access to community resources Lunch-N-Learn Family Planning

19. Guide to implementation • Resourcing • Expenses will be derived from personnel and program costs, which include materials, technology, evaluation and training.