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A History of BP

A History of BP. Branding and Logo Development. BP History. BP is also known as British Petroleum or Better Petroleum Produces Petroleum and Lubricants for Automotive and Manufacturing Industries. Oil first found in Persia 1918 Company had offices in London and USA

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A History of BP

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  1. A History of BP Branding and Logo Development

  2. BP History BP is also known as British Petroleum or Better Petroleum Produces Petroleum and Lubricants for Automotive and Manufacturing Industries. Oil first found in Persia 1918 Company had offices in London and USA Employs 96,200 people (2005) They will be a partner in the 2012 Olympic Games in London.

  3. The BP Logo Timeline BP’s Advertising Agency: Olgivy & Mather

  4. BP Logo History gas was approximately 11 cents per gallon. Beyond Petroleum 1921-1922

  5. 1922-1930

  6. 1930-1947

  7. 1947-1958

  8. 1989-1998

  9. 1998-2000 Amoco and BP Merged Amoco’s Torch appears next to BP Shield

  10. 2000-Present Helios—Greek Sun God Dynamic Forms of Energy Price of BP in 2011 is $3.29/gallon.

  11. New Slogan for the 21st Century Better people, better products, big picture, beyond petroleum.

  12. Environmental News March, 2006--A spill of about 267,000 gallons (1 million liters) of oil in the tundra of Alaska's North Slope. April, 2010--Deep Horizon Gulf Oil Spill. One million barrels or more spilled into the Gulf.

  13. Resources http://www.bp.com/sectiongenericarticle.do?categoryId=9014509&contentId=7027666 http://news.nationalgeographic.com/news/2006/03/0320_060320_alaska_oil.html http://www.scientificamerican.com/report.cfm?id=bp-gulf-of-mexico-oil-spill-anniversary

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