80 likes | 217 Vues
This summary outlines strategies discussed at the NAFMNP Conference in San Antonio on October 15, 2011, focusing on maintaining the Farmers Market Nutrition Program (FMNP) match despite decreasing state funds. Key points include utilizing state funds from SFMNP, seeking grants from WIC food manufacturers, and leveraging in-kind contributions. Additional promotional activities, compliance measures, and innovative incentives like "bonus bucks" are suggested to engage farmers and encourage participation. The aim is to ensure sustainability and accessibility of farmers' markets for families.
E N D
Flipchart Notes from Ask & Tell! October 15, 2011 NAFMNP Conference San Antonio, Texas
Budget – Working Around Decreasing State $$ for FMNP Match • Use state $$ spent on SFMNP towards FMNP state match requirement • Seek grants from WIC food manufacturers (Michigan) • WIC formula rebate counts as program income and could be used towards match requirement • WIC local agencies pay some (which state?) • Market management in-kind contributions (Alaska) • Use volunteers at state office • “Extension time” (?) • Consider printing checks by other than banking contractor • “Shorter use – season” (?)
Check issues at banks • Farmers reporting new requirements with their banks/credit unions: • Business account requirement • Maximum volume on processing checks • Involve state banking/credit union association • Establish a farmer-preferred bank • Get advocates involved – legislation against requirements
Promotional Activities • Use Premier Marketing Group items! • Display at fair • Produce signs for farmers • Tote Bags • Coupon Pouches (holders) • Extension Service recipes • Federal coloring book www.ams.usda.gov/farmersmarkets • “Go Slow and Low” (?)
Senior FMNP • Bulk purchase option helps to use remaining food dollars at end of season. • Nevada distributes via CSFP sites • Massachusetts sets aside $$ for bulk purchases to homebound elders
Incentives • Washington DC offers “bonus bucks” for (S)FMNP - 7 out of 25 area markets participate in Wholesome Wave • Requires prior permission from FNS to offer incentives for (S)FMNP • Farmers’ markets still need cash to be sustainable
WIC Cash Value Voucher • A “point of sale” or check-out guide for farmers is helpful (Oregon) • Provide enough materials for each farmer’s venue • Need to encourage young families to shop at farmers’ markets
Compliance • For WIC Cash Value Voucher, consider conducting overt visits v. compliance buys so staff can provide technical assistance if necessary