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This could eventually prove valuable if or when that individual or someone he or she knows happens to be searching for such offer. Smaller brands may also certainly create same promotions to those that the bigger guys run, but the intent still slightly differs.
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New media has a special ability to serve a collection of functions based on what’s being represented. Twitter and Facebook are useful tools for brands to enforce and widen their identities and enhance their customer relationships as well. Because of the existent acquaintance with certain products with top rating brands, incentives are primarily to expand trust over the association everyone has with them.
Social media seems mainly to increase familiarity with themselves and what they do. It’s as if they’re the baby versions of their elders’ name brand counterparts. Rather than enforcing their brand’s identity, they create their brand’s identity. • Rather than enhancing their client-customer relationships, they develop client-customer relationships. These are paramount tasks for all organization and social media is certainly a means of proactively assuming the responsibility.
New media aids smaller organizations reach an audience that could not have otherwise think to seek them out. Even if a follower doesn’t straight forwardly use a specific product or service, scanning it every day on Facebook or Twitter simply reminds the consumer of its existence.
Contact Us • Mickey Mixon • New Media Consultant • PopBiz • Mickey@PopGoesTheBiz.com • 832.443.8881 cell • 281.491.0342 office • 800.291.1004 toll free • 800.988.8178 fax • www.PopGoesTheBiz.com
