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Powermapping & Champion Scale: Tools to Change the World

Learn to map influence using Powermapping and navigate a path to influence with Champion Scale. Discover who influences decision makers, how to move up the Champion Scale, and shift opponents to supporters. Find common ground, share stories, and align solutions with values to advance advocacy efforts.

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Powermapping & Champion Scale: Tools to Change the World

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  1. Powermapping & Champion Scale: Tools to Change the World

  2. Advocacy Tools • Powermapping: Tool to help you map and access influence in your community • Champion Scale: Tool for defining a path of greater influence with decision makers

  3. What will influence MoCs? • How do we know? • How can we find out? • RESULTS website • Their website & newsletters (who influences them, who do they relate to) • Follow the media • Election cycle (who helped elect them)

  4. Who Do Members of Congress Listen to?

  5. Powermapping

  6. Examples of mapping and mobilizing for influence? • NM: State legislature • TX: Dr. Stark oped • Experts on Poverty • Coalition events in Westchester & TB Walks • WA: Global Washington • FL: University letter writing

  7. Who in your community? • Which groups might have influence on your member of Congress? • Who from those groups might have influence on one of your members of Congress? • Who has connections to the person(s) from those groups who might have influence on your member of Congress?

  8. Champion Scale Goals • To teach you how to use a great tool • To provide insights into how to develop deeper relationships with our members of Congress

  9. Advocacy Assumptions • There are large scale solutions to poverty. • Government decision makers possess tools to address large scale problems. • Decision makers can be change agents, but need impetus to act. • We are anxious to get our decision makers to take ever bolder action to end poverty.

  10. Advocacy: What are We Trying to Do? Move them up the Champion Scale 4 Champion 3 Leader 2 Advocate 1 Supporter 0 Uninformed/Neutral -1 Opponent

  11. Using the Champion Scale • We must start where they are, then provide a path from that point toward becoming champions on our issues. • Every step is valuable! • Find the tool on our website under “Join Us/Advocacy How Tos”

  12. -1 Opponent: What do they say? • "I can't meet with your group." • "I won't/can't support this." • "It's not a problem" • "Your solution will not fix this." • "My constituents will not support this’’ • "We don’t have money for that, it's not a priority."

  13. -1 The Opponent: The Goal • Move them to “0” or neutral • Weaken their opposition; move them toward neutral. • Find common ground between your point of view and theirs. • Educate them on the issues starting with where the MoC is.

  14. How to move them to 0? • Get the ear of the key aide or colleagues first • Share personal stories that move them emotionally • Research them & find ways to align our solution w/their values & views. • Find foothold with one issue, or one aspect of one issue. Get them to do something easy. • Be persistent about getting in front of them in meetings and public gatherings. • Remember, they work for you, they need to see you.

  15. Advocacy: What are We Trying to Do? Move them up the Champion Scale 4 Champion 3 Leader 2 Advocate 1 Supporter 0 Uninformed/Neutral -1 Opponent

  16. Who Has Moved a MoC? • Where did he/she start? • How did you know? • What did you do to move them?

  17. Who Wants to Move a Member? • Where is he/she now? • How do you know? • How will you move them?

  18. Using the Tool • It is designed to keep us in motion—it’s easy to get stuck with a -1 (opponent) and a 1 (supporter). • We won’t make progress we want to make without continually stepping outside our comfort zones and asking others to do the same.

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