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KSAT Capabilities

KSAT.com Capabilities. Sales Opportunities. Large Format Ads Home Page. 728 x 90 Leaderboard. Large Format Ad units provide strong branding, visibility and creative opportunities on the Homepage and each Content Channel’s main page throughout the Web site : Leaderboard (728x90)

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KSAT Capabilities

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  1. KSAT.com Capabilities

  2. Sales Opportunities

  3. Large Format AdsHome Page 728 x 90 Leaderboard • Large Format Ad units provide strong branding, visibility and creative opportunities on the Homepage and each Content Channel’s main page throughout the Web site: • Leaderboard (728x90) • Display (300x250) • Impression-based delivery schedules are guaranteed on a monthly basis. • Reporting on impression delivery and Web site click-throughs is available. 300 x 250 Display

  4. Large Format AdsSection Front 728 x 90 Leaderboard • Large Format Ad units provide strong branding, visibility and creative opportunities on each Content Channel’s main page and story pages throughout the Web site: • Leaderboard (728x90) • Display (300x250) • Skyscraper (160x600) • Impression-based delivery schedules are guaranteed on a monthly basis. • Reporting on impression delivery and Web site click-throughs is available. 160 x 600 Skyscraper 300 x 250 Display

  5. Index/Detail Page SponsorshipMoney Example Sponsorship on section front …and in section stories. Money Homepage Money Story Page

  6. Content SponsorshipHealth Section Example Flash Video Health Homepage Sponsored Content Integration Widget

  7. Advertorial Section SponsorshipAutomotive Section Example Flash Video Local Blurb Sponsorship – Logo with Text Sponsorship on section front

  8. Sponsorship Integration“Threading” Throughout Site Homepage Section Homepage Section Story Page

  9. :15 Post-roll Video Ad • 10-15 Second Post-roll Display ad or Video ad in the Video Player. • These ads will will not run with hard news clips. “:15” Post-Roll In Video Section “:15” Post -Roll On Story Page

  10. Flash Video: Section Homepage :15 “Walk-On” Flash Video • 10-15 second “Walk-On” Flash Video ad on the homepage of a specific section of the site.

  11. Pushdown Ad Exclusive advertising opportunity on the Homepage. The Pushdown Ad unit provides advertisers with an interactive ad to grab the viewers attention. Ad “pushes down” the content for seven seconds, then leaves behind a Leaderboard Ad. • Homepage position (One day per week) • Once per viewer per day • Served with Leaderboard Ad

  12. Contests Online contesting is an exciting way to engage viewers, feature products, and develop a valuable Opt-In Database of customer information. Promotion of the contest across the website ensures strong participation. • Contest will include: • Contest will be featured in the contest sections and throughout the site. • Administration of contest database – Client can receive a complete list of all opt-in users. • Additional links or content features on the contest page promoting their campaign and sponsor message.

  13. Full Page Ad & Flash Video • The Full Page ad will be designed with the specifications the client desires and can include a number of elements. • Information about the goods and services the client provides. • Latest specials and offers, including printable coupons. • “Walk-On” Flash Video on a sponsored content page. • Location and contact information. • Direct links to specific sections of the client website. • Additional links or content features promoting the campaign. • And much more. “Walk-On” Flash Video

  14. Slideshows Slideshows cover a wide array of topics, from coverage of the latest News stories to images from the world of entertainment and the latest holiday season. With promotion from the Homepage, from the dedicated “Slideshows” section of the website, as well as from direct links within stories, Slideshows are ensured strong promotion. Leaderboard (728x90) ad will rotate at the top of the slideshows.

  15. E-Newsletters E-Newsletter’s are unique in the fact that users can sign up to receive specific E-Mails, ranging from Daily Weather reports to Entertainment Headlines to updated News Headlines that are delivered five times daily. Client can receive placement in E-Newsletter’s through Rotating Skyscraper and Text e-mails that are sent out daily. HTML E-Newsletter Text E-Newsletter

  16. Local and Network Sales Inventory

  17. Homepage FlashCast Sponsorship Fixed Position Local National Shared Titlebar Sponsorship Titlebar Sponsorship

  18. Section Front Titlebar Spons. Titlebar Spons. FlashVideo Spons. Fixed Position Local National Shared Headline Sponsorship Headline Sponsorship Adver-torial Adver-torial

  19. Advertorial Section FlashVideo Spons. Adver-torial Fixed Position Local National Shared Adver-torial Titlebar Sponsorship Headline Sponsorship Adver-torial

  20. Story Page Headline Sponsorship Logo Local National Shared Fixed Position Headline Sponsorship Adver-torial

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