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Rogers

Rogers. Current Issues. Evolving customer behavior Highly competitive market, with new entrants Changing Technologies (keeping up). Decisions. Evolving customer behavior Meet customer demands (introducing new products and quadruple bundles) Highly competitive market, with new entrants

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Rogers

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Presentation Transcript

  1. Rogers

  2. Current Issues Evolving customer behavior Highly competitive market, with new entrants Changing Technologies (keeping up)

  3. Decisions • Evolving customer behavior • Meet customer demands (introducing new products and quadruple bundles) • Highly competitive market, with new entrants • Being industry leaders • Customer Service • Changing Technologies (keeping up) • Changing our technologies-> to provide quality service to our customers

  4. Current Company Situation/ SWOT

  5. Diversified Roger Communications Inc. • Wireless • Postpaid Voice, wireless data, prepaid voice

  6. Wireless • Emerging industry • Growth of 1.8% every year • Data usage (Smartphone)

  7. Wireless Cont.

  8. Cable - Internet

  9. Media

  10. Conclusion Wireless

  11. Conclusion Cable/Media

  12. Rogers Conclusion

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