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From Research to Practice Symposium, Ottawa, March 2013

CAREER MOTION H ow can Web-based technologies improve the career choices and labour market of young people ? . From Research to Practice Symposium, Ottawa, March 2013. CareerMotion : the Experiment.

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From Research to Practice Symposium, Ottawa, March 2013

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  1. CAREER MOTIONHow can Web-based technologies improve the career choices and labour market of young people? From Research to Practice Symposium, Ottawa, March 2013

  2. CareerMotion: the Experiment • A demonstration project conducted from February to September 2010 involving over 500 PSE graduates of British Columbia, aged 20 to 40, who felt they were underemployed or overqualified for the work they were doing • Participants were offered the opportunity to receive access to a custom-designed Career Development Services Web site for five weeks • Participants were randomly assigned to two research groups – program and control – with only the program group receiving access to the Web-based tool

  3. Social Cognitive Theory of Vocational Behaviour Career decision-making self-efficacy • Contextualized LMI Career planning and exploration Match between job and skills and aspirations Job search clarity Job search intensity or intention Job search self-efficacy Mediating factors: Attitudes, subjective norms, personal characteristics and circumstances, labour market demand, social networks

  4. Profile of participants

  5. Impact analysis: Lines of evidence • Baseline survey • 5-week follow-up survey • One-year follow-up survey and focus groups • Key outcomes of interest • Socio-demographic characteristics: age, gender, education, household characteristics • Employment: work schedule, wage, occupation, unemployment duration, expected wage • Attitudes and subjective norms: over-qualification status, employment constraints, networking , job satisfaction, support from family and friends

  6. Five-week impact on Job search self-efficacy Career decision-making self-efficacy Job search clarity

  7. 5-Week and One-year Impacts

  8. Comparing CareerMotion’s effect sizes to other interventions CareerMotion Undergraduate career course CareerMotion Two-week seminar for UI applicants Career decision-making self-efficacy Job search self-efficacy

  9. Participants’ suggestions for improvements • More information on employment opportunities (55%) • More coaching from a trained professional (45%) • More specific job search information (44%)

  10. Conclusion • Web-based technologies can be quite efficient in improving people’s confidence and ability to make informed career decisions • Web tools can be quite cost-effective • Next step is to evaluate the efficiency of tools thatoenable users to connect with advisors and with other users via online discussion groups and social networking tools

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