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There are some variables are available in URL targeting. You can go in details with this article about how to define the variables in URL targeting,
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Configure Page URL Targeting in NotifyVisitors URL targeting enables you to choose the web pages where your experiments run. It is generally useful for presenting an experiment variants on a specific set of pages which is easily defined by their URL. You can target a single page, its hosts and paths too. URL targeting is done to test any changes you made on your website and see its effect on the conversion rates. For this purpose, you can create a page URL targeting rule. How can you configure URL targeting ?
How to define the variables in URL targeting : • Origin path : It is the portion of the URL followed by a host name but doesn’t include query parameters. For example :https://www.notifyvisitors.com/product/pop-up-notification • Page URL : It is a full document. Location of the page. Also, it includes query parameters. Example : https://www.notifyvisitors.com/product/pop-up-notification/?utm_source=google&utm_medium=organic • URL path : It is just a portion of the URL. For example : /product/pop-up-notification.