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Downtown Parking Management Program: Updates and Future Initiatives

The Downtown Parking Management Program provides updates on its implementation and outreach efforts. Key initiatives include new wayfinding signs, merchant meetings, and community engagement through letters and advertisements. Notable changes include simplified pricing, removal of parking restrictions, and enhancement of loading zones. Data analysis reveals heavy parking use in certain blocks and indicates opportunities for improvement. Future steps encompass adjusting paid parking zones, relocating bus stops, and enhancing parking lot lighting while continuing community outreach and utilization studies.

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Downtown Parking Management Program: Updates and Future Initiatives

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  1. Update on Downtown Parking ManagementProgram Implementation

  2. Implementation Outreach • June – New wayfinding signs, advertisement on trash bins • July – Meetings with merchants, website update • July through Sept. – Advertisements at movie theater • August/Sept. – Letters to residents about permits, community council meetings, CAPS TV, KVTA, VC Reporter, E-Newsletter, block party, VC Star “Ask the Director, water bill, Farmer’s Market • Sept. – Coupons and information to merchants

  3. Implemented Adjustments • Pricing simplification • 4-hr parking restriction removal (200 block lot) • Green 24-min and yellow loading zones free • Reduction of time period

  4. Downtown Parking Off-Street Free On-Street Free On- Street Paid Free 24-Min Zones Free Loading Zones Free On-street Disabled Spaces Total Public Parking 1,840 (63%) 641 (22%) 342 (12%) 48 (2%) 34 (1%) 10 (<1%) 2,915 (60%) Private Parking 1,963 (100%) 1,963 (40%) TOTAL 3,803 (78%) 641 (13%) 342 (7%) 48 (1%) 34 (1%) 10 (<1%) 4,878 (100%) Parking Space Allocation

  5. Preliminary Parking Data • October 2010 Study and System Data • Data from time with no to moderate enforcement • Meeting 85% goal midday and evenings • Highest level of parking occurring in 200, 300 and 400 blocks • Lowest level occurring on Monday and Tuesday • Low to moderate use on outer part of side streets • Increased use of non pay zones during midday

  6. Holiday Season • 50,000 free 1-hour coupons for businesses to hand out • “Shop Downtown” campaign • Advertisement (print and radio) • Weekend live entertainment • Business outreach program

  7. Next Steps • Remove paid parking in 700 block • Relocate VISTA bus stop • Upgrade parking lot lighting • Monthly reports to Downtown Parking Advisory Committee • Quarterly reports to Council Finance, Audit and Budget Committee • Complete parking utilization study in March 2010

  8. On-street Parking Utilization

  9. Off-Street Parking Occupancies

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