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Organisation of Rural Associations for Progress: ORAP-ZIMBABWE. ACTIVE ENGAGEMENT OF YOUTHS IN AGRICUTURAL VALUE CHAINS (VCs):. BY TALENTUS MTHUNZI, VALUE CHAIN DEVELOPMENT AND MARKETING TEAM LEADER, ORAP. ORAP’S MISSION.
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Organisation of Rural Associations for Progress: ORAP-ZIMBABWE ACTIVE ENGAGEMENT OF YOUTHS IN AGRICUTURAL VALUE CHAINS (VCs): BY TALENTUS MTHUNZI, VALUE CHAIN DEVELOPMENT AND MARKETING TEAM LEADER, ORAP
ORAP’S MISSION • ORAP was founded to eradicate all forms of poverty by facilitating culturally appropriate development processes • Works in-Matabeleland North, Matabeleland South, Midlands, Bulawayo and recently with a little activity in Masvingo
ORAP PHILOSOPHY • Zihluze (Examine yourself) • Ziqoqe (Mobilise yourself) • Zimisele (Self determination) • Ziqhatshe (Employ yourself-entrepreneurship) • Zenzele (Do it yourself) • Zimele (Self reliance) • Ziqhenye (Be proud of yourself) • Qogelela (Save-financial component) Reflection on cultural values as a platform for sustainable human development
CHALLENGES FACED BY THE YOUTH IN AGRICULTURAL VALUE CHAINS • Lack of access to valuable information • Few agricultural assets • Lack of investment opportunity • Minimal technical support • Undefined marketing options
ORAP’S RESPONSE: A VALUE CHAIN DEVELOPMENT APPROACH Asset creation Agro-enterprise development market A PRACTICAL EXAMPLE OF GOAT VALUE CHAIN
ORAP’S RESPONSE: A VALUE CHAIN DEVELOPMENT APPROACH • Encouraged to take a leading role • They are trained on asset management (value addition) • Trained on conservation works vs climate change (value addition) ASSET CREATION ( dip-tanks, sale-pens, dam rehabilitations)
ORAP’S RESPONSE: A VALUE CHAIN DEVELOPMENT APPROACH • Engagement in quality goat production • Trained on farming as a business (FaaB) • Engage in innovation platforms that influence market development and policy change (local, national & global) • HIV/AIDS & gender mainstreaming AGRO-ENTERPRISE DEVELOPT
ORAP’S RESPONSE: A VALUE CHAIN DEVELOPMENT APPROACH • Trained on goat marketing • Form marketing groups • Engage with buyers (ICTs included) • Become local buyers who sale to regional and terminal markets • Expansion & diversification opportunity identification MARKETING
THE IMPACT OF ORAP’S APPROACH • Well informed youths on VCD and marketing • Sustainable agricultural assets • Availability of economic opportunity • Better defined marketing options • Policy change • Food and Financial resilience
LESSONS LEARNT • Youths in rural areas have the potential to engage in vast agro-enterprises but need support • They have much to offer to the whole global economic system if their agricultural systems are developed • Engagement of youths from a grassroots level and their cultural context results in sustainable agro-enterprises