1 / 15

Pre-postpaid Convergence

Pre-postpaid Convergence. Stefan Sieber Chief Marketing Officer. Agenda. Introduction The 6 degrees of convergence Convergent solutions Conclusion. Mobile Communication Business Drivers Key trends. OPEX reduction Consolidation of billing infrastructures

seanna
Télécharger la présentation

Pre-postpaid Convergence

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Pre-postpaid Convergence Stefan Sieber Chief Marketing Officer

  2. Agenda Introduction The 6 degrees of convergence Convergent solutions Conclusion

  3. Mobile Communication Business DriversKey trends • OPEX reduction • Consolidation of billing infrastructures • Convergent systems for multiple service rating streams • ARPU improvement • Customer Management enhancements for targeted offerings • Availibility of all features and tariffs for all customers • Retention and churn reduction • Saturated markets with intense competition Need for pre- postpaid convergence

  4. Prepaid and Postpaid BillingThe meeting of two worlds Prepaid World Postpaid World • Lower ARPU • Anonymous • Limited choice • Network / OSS systems • Independent • Self-care • Higher ARPU • Identified • Wide choice • IT / BSS systems • Contracted • Call-center

  5. Pre- Postpaid ConvergenceCombine the benefits of two worlds • A market approach to rationalize service offering across all subscribers • Complete set of products and packages to prepaid subscribers • Spending control benefits to postpaid subscribers • An IT strategy to reduce operational costs • LHS established a generic model based on 6 Degrees of ConvergenceTM

  6. Agenda Introduction The 6 degrees of convergence Convergent solutions Conclusion

  7. Pre- Postpaid ConvergenceThe 6 Degrees of ConvergenceTM 6. Consolidated Platforms & Technology 1. Single Customer Care & Self-Care, Partner Management Convergence 6 1 2. Single Marketing View 5 2 5. Unified Billing 4 3 4. Integrated Balance Management 3. Unified Services & Tariffs

  8. Pre- Postpaid ConvergenceThe 6 Degrees of ConvergenceTM • 1º) Single Customer Care & Self Care, Partner Mgmt • New convergent customer care to handle all customers with a mix of prepaid and postpaid services • Convert from prepaid to postpaid and vice versa • 2º) Single Marketing View • Single database for pre- and postpaid customers, contracts, services • Unified promotion campaigns • 3º) Unified Services & Tariffs • One single rating engine for pre- and postpaid services • Same Tariff and pricing schemes for prepaid and postpaid services

  9. Pre- Postpaid ConvergenceThe 6 Degrees of ConvergenceTM • 4º) Integrated Balance Management • Multiple balances • Shared balances • Cost control for both prepaid and postpaid services • Support of “9 to 5” - service is postpaid from 9am to 5pm, rest of day prepaid • 5º) Unified Billing • Single billing engine to produce invoices and prepaid statements • Call itemization for all prepaid and postpaid traffic • 6º) Consolidated platforms & technology

  10. Agenda Introduction The 6 degrees of convergence Convergent solutions Conclusion

  11. Live Pre- Postpaid Convergence Client Solution… covers degree 1º to 3º • Single Customer Care • Re-Rating of prepaid traffic in real-time Prepaid Traffic Balance Adjustment IN PrepaidSystem Rated Records Rating Package Billing System Postpaid Traffic Charging Interface Balance Management Rating Re-Rated Records

  12. The fully convergent solution GUI and Open Interfaces API / CORBA SDPX Voice Portal IPRS Refill Mgmt. USSD Gateway (optional) Voucher Mgmt. Prepaid Lifecycle Mgmt. IVR Billing System Contracts,Balance enquiries,Alerts,Products Rating Package High Availability Rating Product Center Partner & Cust. Management Resources Priced Records Products Refills DB DaTA – Real Time Bus RDR ProvisioningInterface Finance Billing SCP Interface Transaction Control Online Charging Interface Cost Control Flexible Balances Invoices / Prepaid Statements Finance Interface Prepaid Control Postpaid Records Service Provisioning OC-SAC Service Control forVoice, Data & Content CDR Generation Provisioning GSM / CDMA / SMS / MMS / GPRS / WLAN / Content

  13. Agenda Introduction The 6 degrees of convergence Convergent solutions Conclusion

  14. Conclusion • Strong need for pre- postpaid convergence for mobile operators • Pre- postpaid solutions are technical challenges • Convergent solutions are available today • Pre-postpaid convergence gives you new opportunities to • Save costs • Gain competitive advantages • Satisfy your customers

  15. Pre-postpaid Convergence Stefan Sieber ssieber@lhs-ystems.com www.lhs-systems.com

More Related