'Marketing concept' diaporamas de présentation

Introduction to Business

Introduction to Business. Marketing Function. Module Learning Outcomes. Explain the key components of marketing function 13.1: Explain the role of customers in marketing 13.2: Explain the role of segmentation and targeting in marketing 13.3: Explain the marketing mix. Role of Customers.

755 views • 59 slides

Marketing Basics

Marketing Basics. Essential Question? How can I satisfy Customers?. Marketing . Process of developing, promoting, and distributing products or services to SATISFY customers needs and wants . Marketing is a part of Business. Marketing concept . Satisfy customers . Vs. business goal -.

637 views • 43 slides

2.7k views • 40 slides

Principles of Marketing

783 views • 36 slides

Principles of Marketing Chapter 1: Marketing: Creating & Capturing Customer Value

2.66k views • 29 slides

Chapter 1

Chapter 1. The Purpose of Marketing Research. What Is Marketing?. 1-2 What Is Marketing? (cont.). independent variables inputs includes: situational factors marketing courses of action to steer the market dependent variables outputs, phenomena one seeks to explain includes:

376 views • 28 slides

Chapter 1

Chapter 1. Defining Marketing for the Twenty-First Century. PowerPoint by Karen E. James Louisiana State University - Shreveport. Objectives. Understand the new economy. Learn the tasks of marketing. Become familiar with the major concepts and tools of marketing.

454 views • 27 slides

Marketing: Managing Profitable Customer Relationships

Marketing: Managing Profitable Customer Relationships. Chapter 1. Objectives. Be able to define marketing and discuss its core concepts. Be able to define marketing management and compare the five marketing management orientations. Objectives.

543 views • 24 slides

Introduction to Marketing

Introduction to Marketing. University of Chicago Marketing Management. Company Orientations Towards the Marketplace. The Marketing Concept. A Customer Orientation. Backed By Integrated Marketing. Aimed at Generating Customer Satisfaction and Repurchase As The Key To

560 views • 23 slides

Marketing: Managing Profitable Customer Relationships

Marketing: Managing Profitable Customer Relationships. Chapter 1. Learning Goals. Define marketing and the marketing process. Explain the importance of understanding customers and identify the five core marketplace concepts

634 views • 22 slides

Unit 1.01 Questions and Answers

Unit 1.01 Questions and Answers. 36. What does applying the customer-orientation element of the marketing concept enable the business to do?. A. Offer products that consumers want to buy B. Persuade customers to buy its products C. Provide more products than consumers need

316 views • 21 slides

Pendahuluan

Pendahuluan . Tujuan Instruksional Khusus :. Mahasiswa mampu menjelaskan pemasaran Mahasiswa mampu menjelaskan proses pertukaran dan konsep pemasaran Mahasiswa mampu menjelaskan pemahaman proses manajemen pemasaran secara utuh. Definisi Pemasaran.

472 views • 19 slides

Marketing!

332 views • 18 slides

Chapter 1

378 views • 16 slides

Personal Selling

470 views • 13 slides

Consumer behavior

The nice presentation

237 views • 12 slides

Marketing: Creating and Capturing Customer Value

Marketing: Creating and Capturing Customer Value. Chapter: 1. What is Marketing. Marketing is managing profitable customer relationships Goal is to attract new customers by promising superior value and to keep and grow current customers by delivering satisfaction

429 views • 12 slides

Introduction to Marketing

Toputop.com is a Internet Marketing Company,Search Engine Optimization Company India, a Professional SEO Services Firm that offers outstanding services like, Web development and Design, SEO, Link building for your website. http://www.toputop.com

759 views • 10 slides

113 views • 1 slides

Class Two Assignments

Week 2 Assignment 1. As a group choose one of the following three questions to answer. Take five minutes to answer the question giving as much detail as possible. The role of marketing is to create exchanges. What role might marketing research play in facilitating the exchange process?

130 views • 1 slides