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Hazel Skincare: Analysis and Recommendations for Global Expansion

This report provides a comprehensive analysis of Hazel Skincare, offering recommendations for global expansion. The analysis includes sales graphs, insights on targeting 40% of the world's population through a webshop, and cost breakdown for the project. Recommendations focus on skincare trends, anti-aging and innovative products, launching new product lines, and investing in a quality supply chain. Additionally, details on a reliable manufacturer, a new logo, and advertising strategies like Google AdWords are outlined. Explore the potential of Hazel Skincare for successful expansion!

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Hazel Skincare: Analysis and Recommendations for Global Expansion

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  1. AnalysisRecommendationsHAZEL byWE consultants WyandaHooysma S2203502 EvitaTulic S2192586 20-12-2011

  2. Contents • Sales graph • Analysis of Hazel • Recommendations • Logo • Advertising

  3. Sales $ billion

  4. Analysis

  5. Become a webshop • 40% of world’spopulation • Global • 24/7 • Fast, mobile &informative

  6. Costs • Price includes • 100 to 1000 products • Shopping cart • Payment gateway integration • .. and more • Project duration: 60 to 120 days • Web site cost range: $10,000 to $15,000

  7. Focus onskincare • Trends • Anti-ageingproducts • Innovativeproducts • Launchtwo product lines • Invest in quality

  8. A reliablesupply chain

  9. A reliablesupplychain (2) Manufacturer • Specialized in skin-care • Willing to garantee • Excitedaboutnewlines

  10. New logo

  11. Advertising • Google AdWords • Median Cost per Lead Search $.45E-mail $.55Yellow Pages $1.18Banner Ads $2.00Direct Mail $9.94

  12. ThankyouforyourattentionQUESTIONS? WE consultants

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