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AGM Meeting June 19, 2012

On Co-op Member / Supporter / Stakeholder Survey. AGM Meeting June 19, 2012. 1. Survey Background. Survey supports the Performance Scorecard evaluation tool created by On Co-op 2011. Establishes a baseline to monitor improvements and other changes within On Co-op. Key performance targets:

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AGM Meeting June 19, 2012

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  1. On Co-op Member / Supporter / Stakeholder Survey AGM Meeting June 19, 2012

  2. 1. Survey Background • Survey supports the Performance Scorecard evaluation tool created by On Co-op 2011. • Establishes a baseline to monitor improvements and other changes within On Co-op. • Key performance targets: • Stakeholders benefit from participating in On Co-op programs, projects and events. • Stakeholders value their collaboration with On Co-op. • Minimum 75% approval / Target 80%

  3. 2. Methods • Customized online surveys developed for each stakeholder group: • Board of Directors • Voting members, Supporters, Friends • Staff • Committees • Program participants • 218 of 754 contacts completed the survey (29% response rate). • 348 responses based on the different types of On Co-op programs, activities and events.

  4. Survey Time Commitment(average completion time in minutes) • Board members (38), Voting members (37), Supporters (31) and Friends (31) completed comprehensive surveys covering many different aspects of On Co-op • Other surveys were specific to a program: • CYL participant (10), facilitator (4), sponsor (6) • CMC graduate (9) • Gala attendee (4), sponsor (3) • Queens Park attendee (5), sponsor (6) • Technical Assistance grant (7) • Business Development Hotline (6) • Fee for Service client (3) • CIEP intern (11), host (6)

  5. 3. Findings

  6. What are we doing well? • 90%+ of participants reported that they benefitted from the following On Co-op programs: • CYL participants, facilitators, sponsors • Co-op Management Cert. graduates • Fee for Service clients (small sample) • CIEP - Interns, Hosts (discontinued) • Over 80% of Co-op Business Dev. Hotline clients benefitted from the service

  7. What are we doing well? • CYL / CIEP - influential in cultivating the next crop of co-op boosters I understand how co-ops and credit unions work and this information will allow me to make educated decisions on where I take my business. (CYL) I have more of an understanding of co-ops and what it takes to be a leader.(CYL) The program was an invaluable introduction to the co-op sector and it allowed me to fully appreciate and work in a field that is an alternative to the standard workplace model. (CIEP intern)

  8. What are we doing well? • Large majority of members are generally satisfied with On Co-op • 76% satisfied with their involvement • 83% would recommend On Co-op to others • 88% plan to renew their membership • 83% satisfied with membership dues

  9. What are we doing well? • Members view the range of programs and services at On Co-op as a key strength. • 78% feel that On Co-op is contributing to the growth of the co-op sector to a moderate or great extent… 19% to a limited extent

  10. What can be improved? • Approx. 70% of members are satisfied with the organizational structure and operational efficiency of On Co-op… over 20% are unsure • Approx. 68% of members feel that On Co-op membership is representative of Anglophone co-ops… 24% unsure

  11. What can be improved? • 40% of members are satisfied with the current governance model… 54% are unsure • 25% want changes made to sectoral representation on the Board of Directors • 50% of members feel that On Co-op membership is geographically representative… 25% to a limited extent … 25% unsure • Increase opportunities for members to learn about the On Co-op organizational structure, governance model, membership profile.

  12. What can be improved? • Committees… members attach greater value to some committees than others… • 79% value their participation on the Regulations and Legislation committee to a moderate or great extent • 60-70% value their participation on the Government Relations, Educational Advisory, and Event Planning committees • <50% value their participation on the Co-op Development, Human Resource, Marketing and Communication, and Finance committees

  13. What can be improved? • Review committee mandates to ensure they are on target and have proper representation • If they are not active – consider using ad hoc meetings as needed to respond to issues • Ensure that members are thanked for their time

  14. What can be improved? • Technical Grants • 57% benefited, 43% unsure (small sample) – 88% satisfied with the delivery of the program • On Co-op Gala • Attendees – 72% benefited • Sponsors/donors - 56% benefited but often commented that they did not expect to benefit from the Gala • 80% of sponsors/donors were satisfied with their involvement • Reinvigorate the Gala?

  15. What can be improved? • Queen’s Park Reception • 45% of attendees benefited to a moderate or great extent • 38% of attendees benefited to a limited extent • 53% of sponsors benefited to a moderate or great extent • 35% of sponsors benefited to a limited extent • 67% of sponsors were satisfied with their involvement • Is this an effective way to lobby the govt.? • Is a more targeted approach needed?

  16. What can be improved? • Queen’s Park Reception • Continue to focus on engaging with Ontario govt. to gain recognition for co-ops • Strive for consistent messaging at Queens Park Reception • Partner with CCO – are there opportunities to form a greater partnership - divide the work?

  17. Going Forward • Continue to use the balanced scorecard to monitor progress and inform operational plans

  18. Questions?

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