Using SmarterStats
Web statistics are crucial for understanding user interactions on your website. By using SmarterStats, data collected from user visits is transformed into insightful graphs, charts, and tables. Key terms such as Hits, Page Views, and Visits help in interpreting this data. Hits represent file requests, while Page Views indicate specific page interactions. A Visit encompasses multiple requests from a single user. Proper analysis of these statistics aids web content managers in aligning website performance with set objectives. For access, contact djkrause@ucdavis.edu.
Using SmarterStats
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Presentation Transcript
Dave KrauseANRCS Web Action Team Using SmarterStats
What are web statistics? • Data is collected from a web site based on what the user does during the visit.
What are web statistics? • This data is converted into graphs, charts and tables by a “log analyzer.”
What are web statistics? • The rendered data is viewed by the web content managers.
What are web statistics? • If all went well, the data helps you determine which aspects of the website work towards your web objectives!
How do I read the statistics? • There are three basic terms you will hear regarding Web site statistics. • Hit • Page View • Visit / Session
How do I read the statistics? • Hit - A request for a file from the web server. The number of hits received by a website is frequently cited to assert its popularity, but this number is extremely misleading and dramatically over-estimates popularity.
How do I read the statistics? • Page View - A request for a file whose type is defined as a page in log analysis. A single page view may generate multiple hits.
How do I read the statistics? • Visit / Session - A series of requests from the same uniquely identified client with a set timeout. A visit is expected to contain multiple hits (in log analysis) and page views.
Where do I go for SmarterStats? • djkrause@ucdavis.edu
Getting into SmarterStats • Via Site Builder – login to Site Builder and click on this icon!
Getting into SmarterStats • Via the Hard Way – use URL, username and password provided by Dave.
SmarterStats Final Thoughts • djkrause@ucdavis.edu
