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Recognition and recruitment

Explore the importance of public recognition in education, the impact on employers, and the need for consumer protection. Learn about the role of formal recognition in hiring and how it influences future prospects and reputation of schools.

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Recognition and recruitment

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  1. Recognition and recruitment Toomas Tamsar

  2. DISCLAIMERS • SIZE OF ESTONIA • ROLE OF PUBLIC RECOGNITION IN GENERAL • MY EXPERIENCE IS BASED MORE ON BUSINESS SCHOOLS THAN OTHERS. • Recognition in broader sense

  3. What Chief Executives Really Want

  4. Recognition has many purposes CONSUMER PROTECTION COMPETITION

  5. WHO NEEDS TO BE PROTECTED ANYWAY?

  6. STUDENTS

  7. GOVERNMENT?

  8. EMPLOYERS

  9. STUDENT PROTECTION SOME 37 HIGHER SCHOOLS IN ESTONIA. ALL ACCREDITED. ASK EMPLOYERS HO MANY THEY RECKOGNIZE

  10. STUDENT PROTECTION • Interesting curriculum 74% • Located in Tallinn 74% • Future prospects 46% • Reputation of school 41% • Level of teaching 30% • 76% of students have no idea about differences between curricula

  11. Employer PROTECTION? 70% say (among “recognized” universities) all diplomas are equal. 16% say there may be differences according to specifics or profession 14% say diploma plays a role.

  12. Employer PROTECTION? Still.... Any international experience creates advantage. University brand matters actually more than any recognition

  13. COMPETITION TOOL COMPETITION DOES GOOD THINGS ( AND WE CAN`T ESCAPE IT ANYWAY) RECOGNITION AS A TOOL OF SELF-CONTROL CAN BE A VERY USEFUL THING RECOGNITION AS A TOOL OF SELF-PROTECTION CAN BE A DEVASTATING THING

  14. EMPLOYER ..... • Wants people who are innovative, creative and thinking • Thinks she knows well enough about schools • Is ready to turn back to any formal recognitions • Doesn`t really care much • Expects a University behave the same as she does – give me value • Expects learning to be a two-way street.

  15. THANK YOU

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