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Research and analyze deconstructivism style in web design, compare it with modernism and pop art, target group analysis, project objectives, function specification, and success criteria. Final conclusion on the application of deconstructivism in creating user-friendly websites.
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Style & Experienceproject Group 1 International class 1st Semester Helga, Peter M, Jacob and Adawea
Agenda • Description of styles • Comparison of styles • Target group • The old la-piazza.dk • Version control & distribution list • Project objectives • Function specification • Success criteria • Sitemap & storyboards • Presentation of new website • Final conclusion
1. Research and analyze the given style Deconstructivism: Ignores all rules No clear lines Dark colors Many different fonts, sizes & layers
Comparison between decostructivism & modernism Modernism vs. Deconstructivism - Clear guidelines - Messy look - Simple colors - Dark & ugly colors - Few different fonts - Many types of shapes & fonts
ComparisonPop art vs. Deconstructivism. Pop art Deconstructivism Many bright colors The colors are not bright & shiny Not many details Many different element on the same page
Typographic vs. Deconstrucivism There are some similarities: Many fonts, sizes and often colors Typographic: fonts & letters to deliver the message
Target group Very broad audience: Middle class people Prices from 50kr a meal Student to business people 25 to 70 years
Web project Specification Version control: Testing the web site Distribution list: Who is doing what
The Old la-piazza.dk • Present www.la-piazza.dk very plain & ordinary • Our goal: more exiting according to our given style
Project Objectives To design a website which contains: - All the info. Prices, location & health certificate - Multiple languages - Easy accessible to every one
Success Criteria - Design a website with basic functionality - Implement the given style • Add extra such as slideshow, sounds etc. • Satisfy the clients
Functional Specification Storyboard Actual web site
Technical Specification • Recommended • System : Windows XP • Browsers : Microsoft Internet Explorer • Resolution : 800 X 600 pixels • Internet : Broadband Internet connection • Flash Player: www.macromedia.com
Conclusion The style deconstructivism Difficult to make user friendly Create a romantic atmosphere Often used in art Not a very common style