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Strategic Priorities for ASCHA: Enhancing Seniors Housing (2013-2016)

ASCHA’s strategic priorities (2013-2016) aim to position the organization as a leading voice for seniors housing in Alberta. Our mission is to support members in creating vibrant and sustainable housing solutions. We are focused on enhancing public awareness, fostering strong relationships with stakeholders, and ensuring effective communication within the community. Desired outcomes include increased industry credibility, proactive identification of workable solutions, and long-term government partnerships. A person-centered approach underscores all our initiatives, reinforcing the value of our members’ contributions.

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Strategic Priorities for ASCHA: Enhancing Seniors Housing (2013-2016)

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  1. ASCHA’s Direction STRATEGIC PRIORITIES 2013 - 2016 COMMUNICATION & PUBLIC AWARENESS COLLABORATIVE GOVERNMENT & INDUSTRY APPROACH SUSTAINABLE REVENUE VISION: The voice and champion for seniors housing • DESIRED OUTCOMES • Public and stakeholders understand the value of our industry. • Increased credibility of the seniors housing industry. • Effective two-way communication with members facilitates strong member support from ASCHA. • ASCHA members are well informed and engaged to strengthen one voice actions. • DESIRED OUTCOMES • Healthy and collaborative relationships exist with relevant stakeholder groups. • ASCHA is an indispensable partner for sustainable transformation & positively drives government direction. • Workable solutions benefiting the majority of the members are proactively identified. • Members reach consensus on common issues to benefit the industry. • DESIRED OUTCOMES • Long term government partnership planis in place. • Sustainable housing models not solely reliant on government funding. • Building tax reform options are in place. • Avision for access to capital funding across all sectorsis established. MISSION: Support our members in creating and maintaining vibrant seniors housing for Albertans August 2013 Person-centered housingis the overarching philosophy that is embedded in each strategic priority. This concept strengthens our recommendations to government and community leaders as it highlights the person-centered approach of our members.

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